How to Be An Employer of Choice for Gen Z |

Research Services

Workforce Institute at Kronos uncovers Gen Z attitudes and motivations towards work that HR professionals can use to attract and retain a new generation of employees.

Agency Statistics |

Statistics on agency employment patterns, number of ad agencies in the U.S., top cities by number of agencies and employees, and more.

Women in the Workplace |

Research Services

This annual study from LeanIn.Org and McKinsey & Company looks at the state of women in corporate America. The report also includes steps companies can follow to create a more fair and inclusive work environment, plus case studies of companies that are making a difference.

Organizing Your Agency for Social: Social Media Team Frameworks, Staffing & Future-Proofing

Available to non-members for a limited time. The 4As’ social media committee has written a comprehensive white paper to help agencies organize a social media practice for sustainability and success for their clients and business.

Discover, Disrupt, Deliver: 4A’s Hosts Fourth Annual [email protected] Conference in NYC

Marketing & Communications

HR and talent leaders will convene at [email protected] for two days of panel discussions and keynotes confronting the industry’s organizational leadership and change management needs, along with workshops themed around Talent Management/Development, Difference & Belonging, and Talent Acquisition/Staffing.

Saturday Morning panel moderated by Ken Wheaton |

Ken Wheaton, Managing Editor, Ad Age moderated the “Saturday Morning” panel on day 2 of [email protected] 2016. Panelists included Keith Cartwright, Executive Creative Director, BSSP, Geoff Edwards, Creative Executive, Creative Arts Agency, Jayanta Jenkins, Global Group Creative Director, Twitter, and Jimmy Smith, Founder and CCO, Amusement Park Entertainment.

Setting The Right Course For The Future panel moderated by Heidi Hackemar |

Heidi Hackemar, Founder, Wolf & Wilhelmine moderated the “Setting The Right Course For The Future” panel on Day 2 of [email protected] 2016. Panelists included Cindy Gallop, Entrepreneur & Renown Advertising Consultant and Jack Myers, Media Ecologist and Author.

The Great Debat About Effective Practices That Integrate D&I Into Overall Talent Strategy panel moderated by Shareen Pathak |

Shareen Pathak, Managing Editor, Digiday moderates the “The Great Debat About Effective Practices That Integrate D&I Into Overall Talent Strategy” panel on Day 2 of [email protected] 2016. Panelists included Cynthia Augustine, Global Chief Talent Officer, FCB, Frank Dobbin, Professor of Sociology, Harvard, Nancy Gill, Chief People Officer, Sitrion, and Jeffrey Siminoff, Vice President, Diversity and Inclusion, Twitter.

Leveraging Executive Women In The Gig Economy panel moderated by Gina Hadley |

Gina Hadley, Co-Founder, Second Shift moderated the “Leveraging Executive Women In The Gig Economy” on Day 2 of [email protected] 2016. Panelists included Dale Dwelle, Recruiting Manager, Pinterest, Carol Hansen, Senior Experience Designer, SapientNitro, and Gayle Troberman, Chief Marketing Officer, iHeartMedia.

Mobility As A Retention Tool panel moderated by Andrew Graff |

Andrew Graff, Chief Executive Officer, allen & gerritsen moderates the “Mobility As A Retention Tool” panel on Day 2 of [email protected] 2016. Panelists included Guilherme Alonso, Account Director, Havas Media Brazil, Shana Getchell, Account Director, Havas Worldwide New York, Charlotte Lacombe, Account Director (Directrice Conseil), Havas Worldwide Paris, and Paul Marobella, CEO, Havas Chicago Group.

Purpose In Action moderated by Chris Weil |

Chris Weil, Chairman/CEO, Momentum Worldwide moderates the “Purpose In Action” panel on Day 2 of [email protected] 2016. Panelists Marie-Claire Barker, Chief Talent Officer, MEC, LaToya I. Jordan, Director of Talent Management & Diversity, JetBlue, and Jim Moriarty, Director of Brand Citizenship, 72andSunny.

The Intersection of Purpose and Talent Retention from Arthur Woods |

Arthur Woods, Co Founder, Imperative presents “The Intersection of Purpose and Talent Retention” on Day 2 of [email protected] 2016.