The 4A’s and other advertising trade groups oppose overarching opt-in consent requirements in the CCPA. Read the comments now.
Top policy experts and trade organizations today launched the new “Privacy for America” coalition, which will work with Congress to support enactment of groundbreaking comprehensive federal consumer data privacy and security legislation.
The 4A’s joins ad trades in expressing concern over the Texas Consumer Privacy Act and Texas Privacy Protection Act.
The 4A’s joins ad trades in expressing concern over Washington state’s Privacy Act.
Alison Pepper, SVP, 4A’s Government Relations, delivered a statement at the California Attorney General’s hearing in Fresno, regarding member agencies’ concerns about the California Consumer Privacy Act. Issues include consent, the use of publicly available data, and the conflation of pseudonymized data and personal information.
Integral Ad Science surveyed digital ad professionals to learn how the challenges they face will drive change in the digital advertising industry.
Read the two sets of comments the 4A’s submitted in response to the request for public comments on “Developing the Administration’s Approach to Consumer Privacy,” a September 26 notice by the National Telecommunications and Information Administration.
Following in the wake of the recent GDPR compliance deadline, California has now passed the nation’s strictest privacy law. On June 28th the California Legislature passed AB 375, or the “California Consumer Privacy Act of 2018.” Our 4A’s Washington, D.C. office has been working closely with our partners and allies to determine next steps.
Frankfurt Kurnit Klein+Selz highlight key provisions of the California Consumer Privacy Act of 2018.
California has enacted a law that, similar to the EU’s GDPR, provides consumers greater control over how their personal data is collected and processed.
Attorneys from Davis & Gilbert’s Advertising, Marketing & Promotions Practice Group share practical and helpful insights to guide businesses and agencies as they navigate new trends and developments.
Critical Mix surveyed consumers on how they feel about sharing personal data with companies amidst the Facebook scandal involving Cambridge Analytica and the recent implementation of the GDPR.