Privacy for America Releases Detailed Policy Framework to Provide Strong Data Privacy Protections for All Americans
Comprehensive New Approach Modernizes Current “Notice and Choice Model” Washington, D.C., December 3, 2019 – Privacy for America, a coalition of top trade organizations and companies representing a broad cross-section of the American economy, today released a comprehensive new framework for nationwide privacy legislation that would fundamentally change the way consumer privacy and security are […]
4A’s Support for Advertising Self- Regulation through New BBB National Programs Organization
As you know, the 4A’s works to advance the success of the advertising industry in part through our support and stewardship of advertising self-regulatory programs. For almost 50 years, the advertising industry has supported advertising self-regulatory programs that have earned the well-deserved reputation as the “gold standard” for self-regulation and been recognized in the US […]
Internet Trends 2019
Mary Meeker’s annual report on key global Internet trends. Topics range from online advertising to using data to improve customer satisfaction and accessibility to the rise of the on-demand and remote workforce. Not to be missed!
4A’s Joins Advertising Trades to Voice Concerns Over the Illinois Data Transparency and Privacy Act
The 4A’s joins advertising trades to voice concerns over the Data Transparency and Privacy Act in Illinois.
What Agencies Need to Know about the California Consumer Privacy Act |
The 4A’s has published guidance for agencies preparing for the California Consumer Privacy Act (CCPA), which takes effect January 1, 2020, and may require extensive reviews of internal policies, practices, and compliance rules.
April Advertising Law Alert from Frankfurt Kurnit Klein + Selz
April highlights from Frankfurt Kurnit Klein + Selz’s Advertising Law Blog. Topics include cannabis marketing, SAG-AFTRA contract, using competitor trademarks in hashtags, and much more.
4A’s Joins Advertising Trades To Oppose An Opt-In Requirement for the CCPA Versus The Current Opt-Out Requirement
The 4A’s and other advertising trade groups oppose overarching opt-in consent requirements in the CCPA. Read the comments now.
New “Privacy for America” Coalition Calls for Strong Data Privacy Protections for All Americans
Top policy experts and trade organizations today launched the new “Privacy for America” coalition, which will work with Congress to support enactment of groundbreaking comprehensive federal consumer data privacy and security legislation.
4A’s Joins With Advertising Trades Expressing Concerns With Proposed Privacy Legislation In Texas That Fails To Distinguish Between Pseudonymized Data And Personally Identifiable Information
The 4A’s joins ad trades in expressing concern over the Texas Consumer Privacy Act and Texas Privacy Protection Act.
4A’s Joins With Advertising Trades Expressing Concerns With Washington State’s Privacy Legislation That Would Introduce A Private Right Of Action And Eliminate Cure Periods
The 4A’s joins ad trades in expressing concern over Washington state’s Privacy Act.
4A’s Joins Advertising Trades To Oppose An Expanded CCPA Private Right Of Action That Would Include All Violations Of The CCPA, Not Just Data Breach
Read the comments the 4A’s and other advertising trade groups submitted regarding an opposition to an expanded CCPA Private Right of Action.
4A’s Presents Concerns with California Consumer Privacy Act (CCPA)
Alison Pepper, SVP, 4A’s Government Relations, delivered a statement at the California Attorney General’s hearing in Fresno, regarding member agencies’ concerns about the California Consumer Privacy Act. Issues include consent, the use of publicly available data, and the conflation of pseudonymized data and personal information.