Shifting Gears: COVID-19 and the Fast-changing Automotive Consumer

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Capgemini spotlights emerging automotive trends coming out of the coronavirus pandemic, what trends will stick around post-COVID, and how auto companies can respond effectively to changing consumer behaviors.  

Global Automotive Consumer Study

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Deloitte researches the consumer trends and disruptive technologies that will have the most impact on the automotive industry. 

24 Big Ideas That Will Change Our World in 2021

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LinkedIn predicts the top 24 trends on topics including technologies, entertainment, education, and the workplace.

Best and Most Valuable Brand Rankings

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Check out these best and most valuable brand rankings from various sources.

Marketing to Chinese Consumers |

Mintel highlights behaviors, trends, and best ways to market to Chinese consumers in this infographic series.

2020 State of the Industry Report |

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Prospect and PublicAffairsAsia share findings from their annual study focusing on talent, salaries, recruitment, retention, and more in both ad agency and in-house roles across Asia Pacific. A section on the impact of COVID-19 on business is included.

2020 Tech Trends Report

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The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.

10 Ecommerce Trends for 2020 |

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Absolunet delves into ten trends that will affect ecommerce in 2020 and provides retailer examples for each.

Affluent Asia |

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Ipsos shares its latest annual report on the affluent market in Asia Pacific. Learn about their lifestyles, demographics, media consumption, attitudes toward advertising, influencer and early adoption tendencies, and luxury spending

Attitudes Towards KOLs (Key Opinion Leaders) in China |

In this infographic from Mintel, discover the key characteristics, qualities, and purchase drivers of social media influencers in China. The consumer emotional connection with KOLs is also discussed.

China Internet Report 2019 |

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South China Morning Post and Abacus offer insights into the state of the Internet in China, including an overview of 2018 and trends for 2019, comparison of the Internet in China vs. US, and a deep dive into eleven topics such as gaming, sharing economy, e-commerce, etc.

Internet Trends 2019

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Mary Meeker’s annual report on key global Internet trends. Topics range from online advertising to using data to improve customer satisfaction and accessibility to the rise of the on-demand and remote workforce. Not to be missed!