4A’s and VMLY&R Launch CX Council

Group will work to advance CX, provide inspiring guidance and help define careers   NEW YORK, June 1, 2020 — The 4A’s and VMLY&R have launched the 4A’s Customer Experience (CX) Council, gathering the most accomplished and influential cross-industry leaders in customer experience design to help brands and agencies transition into the experience era. “As […]

R/GA Rolls Out Merch Aid in Austin with 12 Limited Edition Collabs

  The initiative connects 12 artists and designers with small businesses impacted by COVID-19   Austin, TX – May 14, 2020 – As the charity initiative Merch Aid surpasses the $100,000-plus sales mark, R/GA is proud to announce the expansion of the effort to launch in Austin today. Created to connect leading artists and designers […]

4A’s Board names new Chair, Vice Chair, and six members

The 4A’s is proud to announce our new Chair and co-Vice Chair of the Board of Directors, as well as six directors. Two sitting directors at large on the 4A’s board are taking on new roles.     Barry Wacksman     Abbey Klaassen      Sharon Napier   Barry Wacksman, Vice Chairman, Global Chief […]

R/GA and Visit Austin Team Up for the Launch of Charity Cookbook: Austin Table

Digital cookbook spotlights 24 beloved food and cocktail recipes with 100% of proceeds benefiting featured establishments   AUSTIN, TX – May 6, 2020 – R/GA announced today that its Austin office has teamed up with Visit Austin for the launch of the Austin charity cookbook: Austin Table: Recipes from Beloved Austin Restaurants. The 55-page digital book was envisioned by […]

Ad Age honors 4A’s member agencies on its annual A-List

Ad Age has released its A-List for 2020: the publication’s “celebration of the best our industry served up” in the last year. And 4A’s member agencies figured prominently in the A-List. The list of Top 10 agencies includes BBDO, McCann Worldgroup, Mindshare, TBWA, and Weber Shandwick. Attracting particular attention from the publication: Essence, Data/Analytics Agency […]

R/GA London Appoints Rebecca Bezzina as its New Managing Director

London, March 19th, 2020 — R/GA is pleased to announce that long-term senior R/GA executive, Rebecca Bezzina, has been appointed the new SVP, Managing Director for its London office. An industry pioneer in transformative work for clients and company growth, Rebecca joins R/GA London as SVP MD after 5 successful years at R/GA Australia, where […]

Alex Sehnaoui joins R/GA as SVP, Global Managing Director, Growth & Development

Sehnaoui brings 15 years of international experience to the role New York, NY – September 9, 2019 – R/GA, the company that delivers transformation at speed, today announced that Alex Sehnaoui is joining the agency as SVP, Global Managing Director, Growth & Development. Bringing more than 15 years of experience in the creative, brand, technology, […]

R/GA San Francisco Welcomes Yael Cesarkas and Cara Watson Following String of Wins

The duo joins the executive leadership team upon recent Airbnb, Slack, Fair, and January.AI wins San Francisco, August 7, 2019 — R/GA San Francisco is excited to announce the promotion of Yael Cesarkas from Group Strategy Director to Executive Strategy Director and the hiring of Managing Director, Client Services, Cara Watson. Both will become members […]

R/GA Portland Builds Out Leadership Team to Support Commerce and Activation Design Expertise

  Mike Funk elevated to run strategy department; Sam Levy to oversee client partnerships   PORTLAND – June 27, 2019 – R/GA, the company that creates transformation at speed, today announced it has elevated Sam Levy to Executive Director, Client Services and Mike Funk to Group Strategy Director in the company’s Portland office. Both Sam […]

R/GA Austin Welcomes Eleven, Continues Growth Spurt

New wave of all-star talent adds to the office’s diverse skillsets and offerings   AUSTIN – June 20, 2019 – R/GA, the company that creates transformation at speed, today announced that its Austin office has added eleven people to round out strategy, creative, production and business growth needs for the office and clients. As one […]

R/GA Chicago Bolsters Client Services Team with Female Leadership

Nancy Horrow elevated to run department; DeNeatra Love joins as account director CHICAGO – R/GA, the company that creates transformation at speed, today announced changes to its Chicago client services department to include Nancy Horrow being promoted to managing director, client services and the hire of DeNeatra Love as account director. These appointments come at […]

R/GA Grows New York Strategy Team with Three Key Hires

R/GA recently added three strategy leaders in New York. Felicia Zhang joins as Executive Strategy Director. Most recently she was VP, Strategy at 360i, leading the OREO, MINI and Nestle businesses. Previously, she was at Nike, focusing on consumer knowledge and membership for Nike Women, and a strategy director at AKQA before that. In her […]