The Buntin Group Scores Agency Of Record For Nashville MLS Club

Nashville, TN (April 17, 2019) – Nashville Soccer Holdings, LLC has appointed leading brand communications firm, The Buntin Group, as Agency-of-Record for Nashville Soccer Club. The win comes as a result of a multiple agency search process led by Ian Ayre, Nashville SC’s Chief Executive Officer.

To secure the bid, Buntin Group provided three integrated campaigns that featured the unique convergence of the world’s “most beautiful game” and Nashville, the world’s most exciting city. In addition, they transformed their offices into a full soccer experience complete with AstroTurf throughout and a completely outfitted locker room. “Ultimately, it was Buntin’s overarching ideas, creativity, and energized understanding (and appreciation) for the game that led us to select this award-winning agency,” said Ayre.

The Buntin Group hit the ground running, working with the club to help reveal their new logo and celebrate the path to MLS. Moving forward, Buntin, via its “Band Together” campaign idea, will be responsible for helping cultivate a unique brand experience for fans, the community and the league itself through content, social and digital channels. “Soccer is, by its very nature, not only an exciting sport, but also an incredibly global experience. Our goal is to honor that diversity while harnessing the city’s explosive growth to create something completely authentic to Nashville,” said Jeffrey Buntin, Jr., CEO of The Buntin Group. “The energy and values of John Ingram and Nashville Soccer Club brought this exciting endeavor home. The fans and the soccer community have made Music City, Soccer City. Look out Atlanta… because we’re loud and we’re proud.”

About The Buntin Group
With operations in Nashville, Indianapolis, Detroit and Minneapolis, The Buntin Group is Tennessee’s largest strategic brand communications firm, an ADWEEK-recognized “Top U.S. Shop” and among the top independent agencies, nationally. The agency specializes in building brand and business momentum for national and international client organizations across diverse industries. In addition to its work with corporate clients, the agency operates a cause-branding division called AdHope that assists organizations in maximizing their social value through “great work that does good in our world.” To learn more, visit buntingroup.com, facebook.com/buntingroup or @TheBuntinGroup on Twitter and Instagram.