Extreme Reach provides a comprehensive report on the latest performance metrics for video ads.
Think with Google partnered with Greenberg Inc. to better understand the tours and activities traveler in the U.S., U.K., France, and Germany. Find out how travelers search for experiences, differences between planners vs. in-destination bookers, and the growth of travelers searching for activities near home.
The 2020 Summer Multisport Games are one of the most popular sporting events around the globe. Facebook IQ provides five tips to help brands tap into this massive audience.
FreeWheel reveals how advertisers can combine TV and digital video to most effectively reach audiences in this guide.
Think with Google explores the current state of today’s gamers in this global report.
Think with Google shares their findings on how video ad customization drives brand impact.
In this blog post on Twitter, Brandwatch Audiences shares how to tweet effectively with this guide focusing on your fans, your target audience, and the unknown.
Facebook has created a guidebook on incrementality measurement, what can go wrong during marketing experimentation, and what you can do to overcome them.
Think with Google gives advice to retailers on how to leverage constantly evolving shopping behavior. In this paper, you will learn strategies revolving around the use of data, seasonal approaches, local insights, and inventory control.
Think with Google outlines five principles to create effective travel landing pages for mobile.
Think with Google provides a case study on Airbnb’s marketing strategy on YouTube to expand its reach in Brazil.
Think with Google explores viewability benchmarks for display and video ads around the world. Viewability rates by country and industry are included, along with tips on how to creative more effective and viewable ads.