Wunderman Study ‘Future Ready’ Reveals That Despite Greater Access To Marketing Technology, Nearly 7 In 10 Businesses Still Struggle To Achieve Digital Readiness

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Wunderman has introduced Future Ready as a call to action for business and marketing leaders to act now in order to prepare their businesses for the future.

4A’s Data Summit Report 2018

More than 250 marketing professionals gathered at the 4A’s 5th annual Data Summit, a one-day event that brought together leaders from brands, agencies, media outlets and data firms. In this report, we highlight topics covered at the event — including unconventional uses of data, preparing for the EU’s General Data Protection Regulation, cross-device measurement and targeting, and upcoming industry standards.

Agency Search Consultants List

The 4A’s is pleased to provide its list of Agency Search Consultants. This list is updated on a regular basis.

Key Trends for the Travel Industry in 2018

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Criteo outlines seven travel trends for 2018 in its annual report.

Punctuality League 2018

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The OAG ranks airlines and airports around the world by on-time performance in this annual report.

2018 Mergers and Acquisitions Prospects for Marketing Services, Media, and Related Technology Firms

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AdMedia Partners reveals the viewpoints of buyers and sellers regarding M&A activity, valuation expectations, advertising spending, and key trends affecting the industry.

Diversity, Division, Discrimination: The State of Young America

Research Services

PRRI and MTV surveyed youth 15-24 to gain an understanding of their attitudes, experiences with, and opinions on politics, racial discrimination, gender bias, and more.

Global 500 2018

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Brand Finance determines the world’s most powerful and the most valuable brands in this annual global report. Rankings by industry and country are available.

Marketing Trends Report

Research Services

Agency Spotter’s annual report highlights agency search trends.

Modern Tire Dealer Facts Issue 2018

Research Services

Find tire sales, brand rankings, market share, tire pricing, growth of online tire sales, and much more in this annual issue from Modern Tire Dealer.

LGBTQ Tourism & Hospitality Survey

Community Marketing & Insights examines the travel habits and preferences of the LGBTQ community.

Cost vs. Value Report

Research Services

This annual report from Remodeling magazine compares the average cost for the most popular remodeling projects with the value the projects retain at resale.