What the Evolution of #ComingOut Videos Can Show Brands About How to Take a Stand

Think with Google explores the evolution of coming-out videos around the world, finding that the power of story through video can play a role in giving people the words and support they might not otherwise receive in more conservative climates.

The article provides successful examples of brands using storytelling to show support of the LGBTQ community and the importance of inclusive advertising.

 

Subscribe to the Think with Google newsletter to put Google research and insights behind your thinking.