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With the new year right around the corner, Think with Google asked a dozen marketing and agency execs, from companies including Sephora, Starcom, and Carat, to share what’s top of mind as they finalize their 2017 plans.
Google’s Director of YouTube Advertiser Marketing Kate Stanford offers insight on the most-watched YouTube ads of 2016, and shares what the best advertisers on YouTube did to go the extra mile and top the Year-End YouTube Ads Leaderboard.
Think with Google talks about three personality types that build a culture of growth in marketing organizations.
Think with Google suggests four marketing best practices to get video game fans to embrace virtual reality.
Learn about the heaviest traffic times and increase in mobile shopping over the Black Friday shopping weekend, as well as the differences in holiday shopping between men and women in this Think with Google infographic.
SteelHouse Chief Product Officer Marwan Soghaier Presents his Vision for Creative Technology at 4A’s CreateTech.
comScore reports on trends in mobile media consumption, apps, mobile advertising, digital commerce, and more.
Google’s James Reutershan and Gregory McBroom look at the latest search data and Google Consumer Survey results to highlight changes in the automotive industry and consumer habits, and how those shifts might impact brands.
Think with Google uncovers the traits that define the new supershopper. Find out how to capture their attention this holiday season.
Think with Google shares cross-device insights to help you build a strategy for mobile.
In this report, comScore explores the mobile media revolution, the state of mobile commerce, retail mobile apps, and mobile’s impact on the holiday season.
Google’s Director of YouTube Advertiser Marketing Kate Stanford offers insight and tips for effective online video media planning.