Human Resources

Because your staff isn’t made of bees …
or robots …

Your businesses’ success is only as good as your people.
Help your staff leave happy at day’s end …
and come back in the morning.

All Human Resources Content

Webinar: 2017 Labor Billing Rate Survey Report (LBRSR) Guidance Discussion

On July 27th, 4A’s held an agency-only webinar to help survey participants and 4A’s members understand the important information contained in the 2017 Labor Billing Rate Survey Report (LBRSR).

Under-Vacationed America: An Analysis of States and Cities that Need to Take a Day

Research Services

Discover which U.S. states and cities have the most unused vacation days and who uses them all in this report from Project: Time Off.

Gen Z Rising

Research Services

Accenture Strategy learns the work preferences and behaviors of Gen Z as the generation’s first college graduates enter the workforce.

The State of American Vacation 2017

Research Services

Project: Time Off’s annual report reveals the the vacation habits of American workers.

Breaking the Glass Ceiling: How Does the Owler Community Perceive Women in Power?

Research Services

An analysis of over 3,700 U.S. companies on Owler revealed that women account for only 5.6 percent of CEOs. In this article, Owler provides key stats by public companies, private companies, and approval ratings for female vs male CEOs.

Pathways to Progress Global Youth Survey 2017: Economic Prospects & Expectations

Research Services

This survey by Ipsos and commissioned by Citi Foundation examines the economic prospects of young people aged 18-24 in 45 cities across 32 countries. Find out the careers they wish to pursue, resources available for employment opportunities, and obstacles they face along the way. A more in-depth report is available.

Dispelling the Myths of the Gender “Ambition Gap”

Research Services

BCG’s analysis of two of their global employee surveys of 200,000 respondents reveals that women start their careers with just as much ambition as men, but ambition can be negatively changed over time due to their day-to-day experiences at work. BCG provides four steps that CEOs can take to make a difference.

The 2017 Deloitte Millennial Survey

Research Services

Deloitte reports that millennials around the globe have lost confidence due to the terror attacks in Europe, Brexit, and the contentious U.S. Presidential Election.

The 4A’s and IPA Bring Back Award-Winning Training Program for Entry-Level Advertising Professionals in the United States

Marketing & Communications

The 4A’s and its U.K. counterpart are launching the second year of a coveted program that sets a worldwide certification standard for entry-level agency talent.

The Multi-Generational Labor Force

Research Services

Check out this AARP report to learn the similarities and differences among Millennials, Gen Xers, and Baby Boomers in the workforce. Topics include: Employment status Reasons to work Job characteristics they value Job satisfaction Benefits.

This is Adland ’17: Gender and Ethnicity

Research Services

This is the second survey by Campaign and the IPA on gender and ethnicity in UK advertising agencies.

Brave New Workplace: A Look at How Generations X, Y and Z Are Reshaping the Nature of Work

Research Services

Universum shares results of its survey of 18,000 Gen X, Y and Z students and professionals from 19 countries on their work styles, leadership qualities, and hopes and fears about future careers.

Agencies: Sign Up to Host a MAIP Fellow Today

Diversity Initiatives

Agencies: Are you interested in participating in the 4A’s Multicultural Advertising Intern Program? The deadline for signing up is January 20th.

Confidential Study of Compensation in Member Agencies Now Available

This confidential study compares the overall compensation of the highest-paid individuals in 94 4A’s member agencies with annual gross income up to $75 million.

Meet the Three Types of People Who Will Launch Your Culture of Growth

Third Party Content

Think with Google talks about three personality types that build a culture of growth in marketing organizations.