September 27-28: Explore best-in-class tools and solutions to ignite, engage and retain talent in the agencies of today and tomorrow.
October 16-18: Celebrate the transformative ideas of the planning community and join us for the Jay Chiat Awards for Strategic Excellence.
Join Gary Duke and start applying the techniques you learn in this webinar. Participants will be able to run crisper, more efficient meetings — meetings that keep everyone engaged and that result in decisions that move projects forward.
Programmatic advertising is no longer an optional strategy. More than two-thirds of US digital display ad spending is programmatic. Join us for the Chicago Regional launch of the 4A’s Programmatic Workshop to learn how programmatic works and what’s involved.
Join Sheila Campbell. With today’s tight margins, agencies have to get the money right. Account leaders who aren’t in the accounting or finance departments need to understand how their agencies make money, how to make sure the agency is getting paid and making a profit, and how to avoid common financial mistakes.
Most of us have tried and failed to master an important habit. Join Gretchen Rubin who will review some of the habits that people most often want to create, and gives many concrete, manageable ideas for how to succeed.
Many strong and talented individual performers find it difficult to make the transition from relying on themselves to getting work done through other people. Managing other people can be a tough challenge, especially when the styles and work patterns of Baby Boomers, Gen Xers and Millennials clash.
Part of the 2016 4A’s Transformation Series Hosted by the 4A’s Florida Council Today’s agency leaders are faced with a myriad of challenges in managing their agencies. However, often the most significant and daunting challenge is knowing when a fundamental change is needed to significantly improve your agency’s business performance. As the implications of such […]
Join Gary Duke, Partner and Chief Talent Officer at Wild Blue Yonder with a hands-on workshop designed to give account managers, as well as anyone else who contributes on a strategic level, the ability to view the client’s business through a strategic lens, lead discussions around it and design creative briefs that inspire great work.
Join Tina Cervera and Eve Asbury’s webinar and learn how to take your big platform idea and drive it through; connecting with the brand’s community, engaging influencers and creating the committed community your client’s brand deserves.
Talent@2030 will provide you with best-in-class tools and solutions to ignite, engage and retain talent at your agency.
Join Sheila Campbell and learn how to make a succinct plan for leading a client into a stronger relationship. Not only will you be able to quickly identify problem areas and areas of opportunity for organic growth, but you’ll also know how and when to present your ideas and maximize their chances of being accepted by clients.
Join Gary Duke’s webinar, designed for all agency disciplines, demonstrates why traditional creative brainstorming doesn’t work, and introduces a much more effective method — based on the latest research in brain science — for developing all kinds of fresh ideas, both within groups and individually.
Join the San Francisco Regional launch of the 4A’s Programmatic Workshop, powered by Quantcast’s Real Time Academy. You will learn the critical components within the ever-evolving world of programmatic.
The focal point of this course is a globally acclaimed computer-based simulation that challenges participants to lead, manage and improve the performance of a marketing communications agency over time. Participants acquire actionable skills that they can immediately apply to succeed.
How can you ensure project success and profitability while keeping your clients happy? Find out when you attend Dave Po-Chedley’s interactive webinar that will cover the keys to effectively scoping and staffing your agency projects.
Join Brent Hodgins, Managing Director of Mirren New Business Development, as he outlines how to get your pitch team to better commit, align and focus on an efficient new business process. Ultimately, the goal is a “SWAT-like” team that operates like an efficient machine.