G2 Worldwide Expands North American Presence by Opening Canadian Office

Montreal Location to Service New and Existing Clients, Including ITCAN

G2 Worldwide, a top-five global activation marketing agency, today announced the opening of its first Canadian office, which will be located in Montreal. The office has been initially established to service longtime G2 client Imperial Tobacco Canada (ITCAN), a wholly owned, indirect subsidiary of British American Tobacco, with plans to offer marketing-communications services to new and existing G2 clients that currently operate in the Canadian market.

“We recognize the growing importance of the Canadian market, and we thank ITCAN for supporting our Montreal office launch, a concrete demonstration of our growing relationship with such an important, Top 10 Canadian company,” said Joe Celia, CEO, G2 Worldwide. “Expanding our North American footprint allows us to be closer to ITCAN, and will act as a base from which to build a robust offering that will allow us to serve clients in Canada.”

Jerry Quandt will oversee the new G2 Montreal satellite office, which is located in the city’s Central Business District on de La Gauchetiere Street West. Quandt and the G2 Montreal team may be reached via email at jquandt@g2.com.

About G2 Worldwide
G2 Worldwide is a global marketing services agency network that specializes in building brands outside of traditional advertising. Ranked number five among the top global marketing services agencies, G2 Worldwide has a multifaceted skill set, which brings together direct marketing, data analytics, shopper marketing, design and promotional marketing disciplines, and digital/interactive marketing, to create innovative and compelling marketing programs for our clients. G2 Worldwide utilizes unique and proprietary tools to gain insight into the consumer mindset at every stage on the path to purchase, from consideration to brand selection. G2 Worldwide augments these consumer insights with deep understanding of the various consumer channels or touch points-including the retail environment itself-to best match the communication with the environment in which it appears. G2 Worldwide operates 70 offices in 52 countries and clients include Adobe, Aetna, Campbell Soup Company, The Coca-Cola Company, GlaxoSmithKline, Heineken, Kraft, Procter & Gamble, Pfizer and Volkswagen. G2 is part of the WPP group (NASDAQ: WPPGY).  For more information, visit www.g2.com.

Primary Contact:
Andrea Derby
G2 Worldwide
(212) 546-1372
(646) 833-9033
aderby@g2.com