4A’s Government Relations Media Coverage

December 2022

• 4A’s Acquires the Coalition for Healthcare Communications

November 2022

• Pharma’s digital marketing in crosshairs, as FTC’s plan to curb ‘commercial surveillance’ gains steam

October 2022

• Ad Industry Critical Of FTC Proposal To Make Endorsement Ads More Transparent
• How fashion workers bill may help course-correct the industry

September 2022

• ANA, 4A’s, IAB, Horizon Media, Publicis Media and Others Join ‘Get Out the Vote’ Industry Initiative

August 2022

• Congress wants the FTC to create a bureau dedicated to privacy. And that’s a big deal

May 2022

• Study from The Advertising Coalition Finds Advertising Drives $7.1 Trillion in US Sales
• Research: 1 in 5 US jobs supported by ad industry
• Industry Study Concludes Advertising ‘Supports’ A Fraction Of Sales

January 2022

• Even If Targeted Online Advertising Isn’t Banned – Take Note Of Which Way The Wind Is Blowing

July 2021

• New Overtime Rule Could Mean a Hefty Bill for Agencies—And a Windfall for Workers
• Agencies Want Uniform Ad Privacy Regulation, 4As’ Pepper Says

June 2021

• Leading Advertising Trade Associations Urge New California Privacy Protection Board to Move Swiftly but Inclusively to Establish Clear Rules for Businesses and Consumers

February 2021

• Tech Industry Challenges Maryland Online Ad Tax

January 2021

• President Biden revokes Trump’s agency diversity training ban
• Navigating today’s politics: three things brands should know

December 2020

• A welcome return to boring: adland’s expectations for the Biden administration
  

November 2020

• Ad agencies worry they cold lose big federal contracts due to Trump’s executive order banning diversity training, even if he leaves office

October 2020

• The 4A’s protests Trump’s diversity training ban, and debate viewership down: Thursday Wake-Up Call
• Congress has failed to pass Big Tech legislation in 4 years leading up to the next election

September 2020

• 4A’s pushes back on Trump’s move to suppress diversity training at agencies

August 2020

• 4A’s executive VP of government relations on defeating Washington D.C.’s proposed 3% ad tax

July 2020

• The 4A’s praises defeat of D.C. Council’s 3 percent tax on advertising and the sale of personal information

March 2019

• The Complicated Ins And Outs Of Data And Privacy Regulation
• Alison Pepper Op-ed Marketing Goes to Washington: Why Federal Law Needs to Control Data Regulation

February 2019

• As an Era of Self-Regulation Ends, Marketers Fear Uncharted, Risky Waters for Data Privacy
• FTC Commissioner Noah Phillips to speak at 4As Decisions 20/20

January 2019

• Delayed Payments, Pitching Doubts: What the Shutdown Means for the U.S. Government’s Ad Agencies
• 7 Trends Set to Shape Marketing in 2019

November 2018

• Dick O’Brien & Alison Pepper How Bipartisanship Could Affect the Advertising Industry Following the Midterms