2024 Creative Report Card

Strategy tracks the awards won by agencies, advertisers, and creatives in Canada.

New Year Outlook | 2024 Survey Report |

RSW/US highlights marketing trends, challenges, and predictions based on a survey of both marketers and agencies.

Top Marketing Agencies of 2023

Chief Marketer presents a comprehensive list of the best brand engagement and activation agencies.

Strategies to Make Your Agency Data-Driven

Venkata Bhonagiri of Mindshare provides best practices to transform your agency into a data-driven organization.

Agency New Business Report |

RSW/US surveyed agency leaders to learn about their new business efforts, including tools used, top challenges, and more.

Should Advertisers Still Care About Agency Awards?

Bruno Gralpois of Agency Mania Solutions outlines how clients and agencies benefit from awards.

Fuel Lines |

View Fuel Lines, a blog by Michael Gass, for ideas on the use of social media, content, and inbound marketing strategies to fuel agency new business.

10 Least Useful Trends in Agency Websites |

Tim Williams of Ignition Consulting Groups highlights recent agency website trends that you should NOT follow!

What’s Your Risk Profile?

Bruno Gralpois, co-founder of Agency Mania Solutions, outlines the four decisions advertisers have to make when creating successful ad agency relationships.

4A’s to Bring Together Communications Pros, Top Ad Trade Journalists And Industry Leaders for 2018 Agency Communications Summit

The 4A’s will host the biennial Agency Communications Summit on October 30 at Convene at 32 Old Slip in New York City. This year’s conference will offer communications and public relations professionals the opportunity to meet leading journalists covering the advertising, marketing and media industries, as well as connect with industry leaders to discuss the critical topics influencing how agencies tell their stories.

4A’s Management Practitioners Forum Sessions: Ad Age 2018 Small Agency Conference |

The following presentations took place at the Ad Age 2018 Small Agency Conference, July 17th and 18th, in Marina Del Rey, Calif.  

Video Seminar: Pricing as a Discipline and Proposal Writing for Marketing Services |

This presentation was delivered to the 4A’s Large Agency & Media Finance Committees on October 26, 2017 by Rick Brook, SVP, Global Client Operations at WPP.