Overview

Company Summary

BarkleyOKRP is one of the largest full-service independent agencies in the U.S., helping brands not just win attention, but keep it–with ideas that create gravity. Their expertise spans Strategy, Intelligence + Innovation, Creative + Design and Activation + Performance. As a Big Indie, their integrated expertise runs deeper than the line for free food after a client meeting. They work with brands like Burger King, Corona Premier, Metro by T-Mobile, Planet Fitness, and Smoothie King. And because they actually give a damn, they’re a Certified B Corp.  A five-time Ad Age A-List honoree, BarkleyOKRP proves that gravity-defying ideas get noticed. Learn more at barkleyokrp.com.

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Staff

Total Number of Employees

Office Employees: 500+
Total US: 500+
Total Worldwide: 500+

Dan Fromm
President

Lindsey DeWitte
Chief Impact Officer

Jason Parks
Chief Growth Officer

Stephanie Parker
Chief Client Experience Officer

Sean Corcoran
President, MissionOne Media

Demian Brink
Chief Data + Analytics Officer, MissionOne Media

Asad Husain
Chief Financial Officer

Nate Swift
Chief Marketing Officer

Brenda Donahue
Chief Operating Officer

Jerremy Howell
Chief People Officer

Nick Paul
President

Rahul Roy
Chief Relationship Officer

Jeff King
CEO

Tom O'Keefe
Creative Chairman

Katy Hornaday
Chief Creative Officer

Chris Cardetti
Chief Strategy Officer

Reshma Karnik
Chief Media Officer

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Clients and Brands

Client & Brands	Start Date
Ace Hardware	N/A
AMC Theatres	N/A
Applebee's	N/A
Applegate	N/A
Augusta National Golf Club	N/A
Barilla	N/A
Big O Tires	N/A
Burger King	N/A
Blue Louisiana	N/A
Carfax	N/A
Children's Health	N/A
Dole Fruit Co	N/A
Community America Credit Union	N/A
Constellation Brands	N/A
Dairy Farmers of America	N/A
Depaul University	N/A
E & J Gallo Winery	N/A
Justin's	N/A
E-Z-GO	N/A
Elanco Animal Health	N/A
Emerus	N/A
Empire Today	N/A
Frontier Airlines Inc.	N/A
FULLBEAUTY Brands	N/A
Fruit of the Loom, Inc.	N/A
GEHA	N/A
Global Industrial	N/A
Google	N/A
HARIBO	N/A
Illinois Film Office Tax Credits	N/A
Inspire Medical Systems, Inc	N/A
James Aver	N/A
MGP Ingredients	N/A
Midas	N/A
Missouri Lottery	N/A
MSA Fire + Globe + Industrial	N/A
KC Chiefs	N/A
National Pork Board	N/A
NCAA Division II	N/A
Lulus	N/A
Pernod Ricard	N/A
Marco's Franchising LLC	N/A
Planet Fitness	N/A
Mariner Wealth Advisors	N/A
Premier Nutrition Company	N/A
McCormicks	N/A
Rally House	N/A
Rawlings	N/A
Red Lobster	N/A
Metro by T-Mobile	N/A
Ruiz	N/A
Salvation Army	N/A
Sensaria	N/A
Shane Co.	N/A
Signature Aviation	N/A
Smoothie King	N/A
Suja Life	N/A
Taco John's	N/A
The Andy Warhol Museum	N/A
United Healthcare Group	N/A
US Bank	N/A
WNBA Chicago Sky	N/A
Valent	N/A
Winnebago	N/A
Visit Florida	N/A
Wawa	N/A
Williams-Sonoma	N/A

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Billings & Revenue

Billing / Revenue Ranges	Number of Clients
Billing < $1M and/or Agency Revenue < $200K	3
Billing > $1M and < $3M	1
Billing > $3M and < $5M	1

Total Gross Media Placed by this Office

Allocation Percent of Media Placed by this Office
Local Broadcast: 20%
National Broadcast: 35%
Digital: 25%
Print: 5%
Out of Home: 5%
Other: 10%

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Types of Services

Service Offering	Revenue
Content stategy & development	0
Creative Strategy & Development	0
Data & Analytics	0
Digital/Interactive | Search Engine Marketing	0
Digital/Interactive | Search Engine Optimization	0
Experiential	0
Influencer Marketing	0
Media Buying	0
Multicultural | Hispanic/Latino	0
Multicultural | Black	0

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Industry Experience

Consumer Services
Technology | consumer electronics
Telecommunications
Food & Beverage | pet food
Gambling | casinos
Apparel & Fashion | apparel
Food & Beverage | soft drinks
Household Supplies
Professional Services (accountants, consultants, lawyers)
Healthcare | Hospitals, Healthcare Facilities, Medical Services
Entertainment & Culture | amusement parks
Automotive | vehicles
Financial services | insurance
Appliances
Gambling | lotteries
Food & Beverage | alcoholic beverages
Recreation & Sports | sporting goods
Cosmetics, perfumes & toiletries
Technology | .com business
Retail
Travel | tourism
Home Products | housewares
Technology | communications
Technology | electronics
Non-profit, associations & public services
Financial services | Banking - Consumer
Home Products | home furnishings
Recreation & Sports | hobbies
Restaurants
Automotive | aftermarket
Food & Beverage | food
Travel | hotels & resorts
Home Products | Home Improvements (hardware, paint, plumbing, gardening)
Healthcare | direct to consumer (DTC)

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