Ideabar

Last Modified: 01-26-2020

https://www.ideabar.agency
Ownership: Privately Held
Size: 0-50

Overview

Company Summary

Ideabar is a Marketing + Media Agency with expertise in Branding + Creative + Media + Research. Our data-driven, wildly creative, digital natives tell powerful brand stories fluently in all media. We exist to change minds and move markets. We believe an idea powerfully expressed incites action, and the best ideas convert: Consumers connect, clients engage, tickets sell, students register, buyers decide, patients recall, donors care. We are based in sunny Palm Beach, Florida and Atlanta, Georgia. Our parent company Cox Enterprises is a private, global, values-driven corporation with 55,000 employees and $21 Billion in annual revenue, that has been investing in long-term growth since 1898. Our brand strategists, creative professionals, research analysts and media planners measure success by our client’s ROI and smiling faces. Every organization has a valuable story to tell — one that impacts the bottom line. Come to Ideabar. Own your story.

Contact

2751 S. Dixie Highway, Suite 100
West Palm Beach, FL 33405
P: 561-.82-0.42
F: 561-.83-7.83

Dana Wardeh
Client Engagement + Digital Strategy Director
[email protected]
407.822.5952

Offices

Ideabar
2751 S. Dixie Highway, Suite 100
West Palm Beach, FL 33405
561-820-4280

Ideabar
223 Perimeter Center Parkway
Atlanta, GA 30346
561-820-4782

Global Service Capabilities

Caribbean;South America;Central America;Mexico;Canada

Staff

Total Number of Employees

Office Employees: 0-50
Total US: 0-50
Total Worldwide: 0-50

Amy Royster Bridger
Founder + Managing Director
Amy founded Ideabar in 2012 for Cox Enterprises. A modern storyteller with 20 years of experience spanning journalism, media and advertising, she is tenaciously curious. She created Ideabar in the fearless pursuit of relevant ways to tell powerful brand stories. She is passionate about new forms of storytelling, branding, media and advertising. She cultivates diverse talent, embracing mothers of young children in leadership roles and leading a team that is 40% minority and 65% female. She holds a B.A. in Creative Writing and M.A. of International Studies, but received her best education moving around the country as a child, working as a journalist for a decade and seeking collaborations with inspirational people.

Tonya Speciale
Creative Director
Part of Ideabar’s founding trio, Tonya leads the agency’s award-winning content, design and interactive teams with grit, grace and a passion that is unmatched. With 20 years of storytelling experience, her branding and creative work spans industries, consumers and countries, and has earned international recognition. Tonya believes that all great creative ideas are driven by insights, instinct and a whole lot of emotion. #strategicsparkle

Emily Nolan
Director of Client Services
Emily began her career in New York working on Maybelline Cosmetics, Gillette and Venus Razors and Lowe’s Home Improvement. While working for BBDO, she had the opportunity to work in Dusseldorf, Germany, where she helped double the size of the international agency while working on the Proctor & Gamble and Novartis businesses. Emily is responsible for the talented team of account managers who oversee all clients’ projects, ensuring that client needs are flawlessly executed and strategically sound. Emily loves working with teams to produce engaging creative that drives client’s performance.

Dana Wardeh
Director of Client Engagement + Digital Strategy
Dana is a respected transformation leader with extensive experience developing teams that solve complex client problems and build lasting relationships. Her passion is building agile client-focused cultures that provide innovative solutions and measurable results. Dana is certified in IAB Digital Sales, Google Ad Words and Search and understands the importance of backing up promises with quantifiable outcomes.

Gwen Berry
Director of Insights + Operations
With more than a decade of editorial and research experience, Gwen leads Ideabar’s in-house research team. Ideabar holds robust licenses with nationally syndicated research companies and develops custom research studies based on the unique needs of our clients.

Gwen uses a variety of research tools to create custom target consumers for Ideabar clients, providing insights into consumer demographics, behaviors, attitudes, beliefs and media use.

Research is the foundation for Ideabar’s creative and media recommendations.

Danika Kirvin
Director of Integrated Media
An agency veteran of Universal McCann, Spark Foundry, GSD&M and most recently Zimmerman Advertising, Danika has 15 years of experience leading integrated media strategy, growing teams, and driving client results across the Restaurant, Retail, Tech, and Travel industries. Her client roster includes: Michaels, Starwood Hotels, AT&T, Papa John’s, and Anheuser-Busch InBev (formerly InBev). Her natural curiosity motivates her to seek out new and unique media opportunities for clients.

Clients and Brands

Client & Brands	Start Date
Canopy Growth First & Free	N/A
NRG Energy Cirro Energy	N/A

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Agency Profile