Bartle Bogle Hegarty, LLC

Last Modified: 02-13-2013

http://www.bartleboglehegarty.com
Ownership: Holding Company
Size: 101-200

Overview

Company Summary

BBH is a full-service creative company specializing in brand strategy and multi-media creative communications for our clients. Known for a culture characterized by an obsession with innovation and progressive distinction. As the pioneers of the micro-network, our seven offices worldwide allows the agency to serve global clients efficiently through centers of excellence in New York, London, Singapore, Shanghai, Mumbai and Sao Paulo, and, most recently, Los Angeles, minimizing overhead and maximizing collaboration across the network and with various regional partners. We are truly committed to the power of big enduring brand ideas built on simple, human truths. These ideas, at their very core, reveal the DNA of the brand and enable us to create an emotional connection between a brand and its consumers. In 2011, BBH NY was named to the Creativity "A-List" as one of the 10 most creative shops of the year, and the agency ranked first among the "2011 Most Awarded in Digital in the World," according to The Gunn Report. BBH NY has also been named the 4A's US Mid-Sized Agency of the Year for four years running. In 2012, BBH was named Webby Agency of the Year.

Contact

32 Avenue of the Americas
New York, NY 10013-2473
P: 212-812-6600
F: 212-242-4110

Julie Levin
Head of Business Development
[email protected]
212-520-2495

Offices

BBH NY
32 Avenue of the Americas
New York, NY 10013
212-812-6600

BBH LA
8360 Melrose Ave
West Hollywood, CA 90069
212-812-6600

Global Service Capabilities

South America;Asia (except China);China;Western Europe

Staff

Total Number of Employees

Office Employees: 101-200
Total US: 101-200
Total Worldwide: 500+

John Patroulis
Chief Creative Officer
JJohn joined BBH New York as CCO in August of 2011. Starting at TBWA/Chiat/Day in New York and San Francisco, John worked for several years on global and national accounts including adidas, Nextel, Absolut, Samsonite, Fox Sports, Barnes & Noble, and Motorola. For his efforts, John earned top creative honors for everything from viral films to interactive billboards to global TV campaigns. In 2007, he left to help launch T.A.G., and within a year was recognized for his work on the groundbreaking Halo 3 “Believe” campaign, which became the most awarded integrated campaign of the decade. This and other content-driven successes led John and his partners to launch agencytwofifteen in 2010 - and one year later, their work on Xbox and the social-media-driven launch of the Kin phone led it to be named to Creativity’s “A-List”, placing agencytwofifteen among the twelve most creative agencies in the world. Over the course of his fourteen-year career, John has received every top international creative honor, including the One Show Best in Show, Grand Clio, The Grandy, and the Cannes Grand Prix, which he has won twice.

Emma Cookson
Chairman
Emma has been an integral part of the BBH family for 18 years. In 1999, she moved from London to New York as part of the 4-person management team that launched BBH New York. In the US, she initially took the role of Director of Strategic Planning and helped grow the agency into the shop it is today. Most recently, Emma was named Chairman of BBH New York. In this role, she continues to advance the strategic vision for the global accounts and broaden business development for the New York office, including personal involvement in accounts such as Unilever and British Airways. She’s been named an Ad Age "Women to Watch" and she’s earned the Advertising Women of New York’s "Changing the Game" award for her work on Vaseline. She sits on the board of the IAB Agency Advisory Board and was most recently recognized as one of Ad Age’s 100 Most Influential Women in Advertising.

Sarah Watson
Chief Strategy Officer
Sarah has been part of BBH for the last decade. Starting out on various Europe-wide Unilever brands and BBH’s flagship Levi’s account, she became Head of International Planning in 2007, based out of BBH London. In 2009 she returned to DDB London (where she began her career) to lead the agency’s large integrated strategy department across all aspects of traditional, digital and direct business. She returned to BBH in 2011, but this time in New York as Chief Strategy Officer. Sarah oversees the strategy team across the whole business, most recently working especially closely with the Google Chrome team.

Clients and Brands

Client & Brands	Start Date
Diageo - Baileys	01-01-2010
Unilever - Dove	10-10-2012
British Airways	01-01-2005
Starwood Hotels & Resorts - WEstin	01-01-2009
Unilever - Axe	01-01-1999
Diageo - Johnnie Walker	01-01-1999
World Gold Council	01-01-2010
Google - Chrome	01-01-2009
Sony - PlayStation	02-05-2013
Unilever - Vaseline	01-01-2005

Billings & Revenue

Billing / Revenue Ranges Number of Clients

Total Gross Media Placed by this Office

Allocation Percent of Media Placed by this Office

Types of Services

Service Offering Revenue
Advertising - General Market/ Traditional 73
Brand Consulting 15
Digital/Interactive | Mobile and Wireless 5
Digital/Interactive | Search Engine Marketing 3
Digital/Interactive | Blogging Discussion Forums, Community Building 2
Design 1
Marketing Data Analytics 1

Service Offering	Revenue
Advertising - General Market/ Traditional	73
Brand Consulting	15
Digital/Interactive \| Mobile and Wireless	5
Digital/Interactive \| Search Engine Marketing	3
Digital/Interactive \| Blogging Discussion Forums, Community Building	2
Design	1
Marketing Data Analytics	1

Industry Experience

Agency Profile