Overview

Company Summary

We’re part of something bigger. The Havas Group, founded in 1968, is one of the most integrated advertising and communications networks globally, with a talent pool of 20,000+ across 100 countries. Headquartered in Paris, we operate through our four business units: Havas Media Group, Havas Creative Group, Havas Health & You and Havas CX, to optimize synergies and further reinforce Havas’s position as the most integrated network of all of the major holding companies. Havas Chicago creates work that makes a meaningful difference to the brands, the businesses and the lives of the people we work with. We are an equally ambitious agency as are our clients and we create bold new things that make people feel something because if they feel something, they’ll do something. Our work makes a difference and we’re proud to say that we’ve made a valuable difference for a range of diverse clients across cultures and markets.

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Staff

Total Number of Employees

Office Employees: 201-500
Total US: 500+
Total Worldwide: 500+

Maisha Pearson
Chief Client Officer, Havas Chicago
As Chief Client Officer, Maisha Pearson serves as executive client lead and is responsible for overseeing our roster of clients across Havas Chicago, Annex Chicago and Annex Experience. Maisha is a visionary leader with a creative spirit and proven experience successfully growing client accounts. 

Maisha joins Havas Chicago from Burrell Communications, where she was recruited to bolster and grow client relationships. During that time, Maisha developed the communications plan for McDonald’s largest African American integrated marketing brand campaign for McDonald’s in 16 years – Black & Positively Golden. The plan resulted in a 49% increase in customer brand score. She enhanced the account and team performance evaluation score, resulting in a 15% budget increase. Maisha also collaborated with the Burrell’s CEO on employee and client retention, while leading PR and supporting new business. 

 Prior to Burrell, Maisha served as Vice President at Porter Novelli. She brings a wealth of category experience in QSR, Retail, CPG, Hospitality, Lifestyle, Beauty, Utility and Medical Devices.

 Maisha brings proven experience, results and client stewardship expertise, which will help elevate our approach to client management and organic growth opportunities. Fostering healthy client relations and growing our existing book of business is critical and I’m confident Maisha will make us stronger on this front.

Myra Nussbaum
Chief Creative Officer, Havas Chicago
Myra joins Havas Chicago as the first female CCO within the Havas North America network. Named one of the top 30 creatives in advertising by AdWeek, Myra Nussbaum has spent her career making work that moves at the speed of culture. From helping colorblind people see color for the first time, to the biggest product launch in KFC history, Myra’s work moves hearts as well as business for brands such as Mars, Molson Coors, KFC,Kmart, SC Johnson, Dow, Valspar and Ford.

As a culture-obsessed child of MTV and Apple, Myra’s creative vision is in step with the zeitgeist of the time. Her work has been featured in the NY Times, Forbes, Wired, the Today Show and many other media outlets as well as all the advertising trade press. She’s been awarded by the top advertising award shows including Cannes, Clio, D&AD and The One Show.

Jamie McGarry
Chief Growth Officer, Havas Chicago
As Chief Growth Officer, Jamie is responsible for driving business growth for Havas Chicago Creative, Annex Chicago and Annex Experience. She leads a coordinated business development practice and oversees agency brand and communications. She also partners with other Havas agencies on integrated growth opportunities for the Havas Village model.

A proven growth driver with an eye on what’s trending in the marketplace, Jamie approach to business development is focused on delivering big creative ideas that are customer-centric, culture-leading and brought to life on modern platforms.

Jamie has a passion for winning new business and brings a strong track record of substantial wins throughout her career, including the U.S. Army, McDonald’s, Miller Lite, Blue Moon, Fiat Chrysler, Symantec, iShares by BlackRock, Kroger, Big Lots, Jiffy Lube, and more.

Jamie joined Havas Chicago in 2020 after six years at DDB U.S., where she mostly recently served as EVP, Director of Business Development. In this role, she was responsible for integrating new business efforts and driving growth across the agency’s U.S. offices, including Chicago, New York and San Francisco.

Prior to DDB, Jamie was Director of New Business Development at O’Keefe Reinhard & Paul. Previously, she spent 10 years at FCB Chicago, where she rose through the ranks from Business Development Coordinator to VP, Director of New Business.

Jamie serves as the Chair of the 4A’s National Large Agency New Business Committee and was recognized as a Working Mother of the Year by She Runs It in 2019. She’s also engaged in the broader U.S. new business community, supporting industry groups such as AdForum, ANA, Mirren NY, Mirren CEO Chicago, Chicago Advertising Federation.

A Chicago native, Jamie earned her bachelor’s degree from the University of Illinois at Chicago and currently resides in nearby Indiana with her family, including two kids, one dog, three fish and three turtles.

Lilia Arroyo Flores
Chief Strategy Officer, Havas Chicago
As Chief Strategy Officer, Lilia Arroyo Flores is responsible for building and leading our strategy department across Havas Chicago, Annex Chicago and Annex Experience, to bring together human truths, data, analytics and insights. This is a Havas superpower, in close collaboration with Havas Helia Cx using our proprietary tools, that truly powers creativity. We’ve already seen it in action on some clients and in new business pitches.

After spending more than two decades working in advertising, communications and marketing, Lilia has mastered the ability for brands to engage people, drive brand conversation, and garner media headlines – it is through creative strategies fueled by understanding culture, human behavior, rigorous data intelligence and rich storytelling. 

Lilia joins Havas from Edelman, where she was Executive Vice President, Head of Strategic Planning. She is a team leader and passionate mentor who motivates teams to increase productivity, creativity and business growth. 

During her tenure at Edelman, Lilia partnered with CEOs, CMOs, CCOs, and other senior executives to identify audience insights and business strategies that drive brand equity, consideration, differentiation and growth. 

Prior to Edelman, Lilia has been a brand catalyst at Leo Burnett and FCB. She has worked with multimillion-dollar global brands including: P&G, Coca-Cola and Walmart. She has been a featured speaker and workshop facilitator at Chicago Ideas Week, American Marketing Association and 4A’s StratFest.

Lilia is an outspoken advocate for Diversity & Inclusion and currently serves on the National Board of Directors of The Hispanic Alliance for Career Enhancement (HACE). In addition, she also serves on the Medical Center Board of Directors of Ann & Robert H. Lurie’s Children’s Hospital and enjoys guest lecturing at her alma mater, DePaul University.

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Clients and Brands

Client & Brands	Start Date
AutoZone	01-04-2004
Pillsbury Pillsbury Baking	01-01-2020
Moen Moen	01-01-2016
Bel Brands Babybel	01-01-2019
Michelin Michelin	01-01-2019
Citigroup Citi Credit Cards/Lending	01-01-1980
Reynolds Consumer Products Hefty Reynolds	01-01-2010
Coca-Cola Vitamin Water Coca-Cola Sprite	01-01-2016
National Association of REALTORS National Association of REALTORS	01-01-2015

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Billings & Revenue

Billing / Revenue Ranges	Number of Clients

Total Gross Media Placed by this Office

Allocation Percent of Media Placed by this Office

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Types of Services

Service Offering	Revenue

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Industry Experience

Telecommunications
Food & Beverage | alcoholic beverages
Luxury & Imported products
Technology | consumer electronics
Healthcare | pharmaceutical
Non-profit, associations & public services
Household Supplies
Technology | .com business
Media | other
Home Products | Home Improvements (hardware, paint, plumbing, gardening)
Automotive | vehicles
Food & Beverage | soft drinks
Technology | electronics
Financial services | investments
Financial services | credit cards
Financial services | Banking - Consumer
Food & Beverage | food
Retail
Appliances
Home Products | housewares
Social Media
Financial services | insurance
Restaurants
Business Services & office products
Home Products | home furnishings
Consumer Services

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