The Buntin Group

Last Modified: 01-27-2025

https://www.buntingroup.com
Ownership: Privately Held
Size: 101-200

Overview

Company Summary

Headquartered in Nashville, TN, a fiercely independent, $230MM, 130-person ADWEEK recognized "Top U.S. Ad Agency" specializing in building brand conviction in a world that too often stops at brand attention.

Contact

230 Willow Street
Nashville, TN 37210
P: 615-244-5720
F: 615-244-6511

Jillian Wyatt
VP/Communications
[email protected]
6152445720

Offices

BUNTIN
230 Willow Street
Nashville, TN 37210
(61-5) -244-

Global Service Capabilities

Central America;Mexico;Western Europe;Canada


Staff

Total Number of Employees

Office Employees: 101-200
Total US: 101-200
Total Worldwide: 101-200

Jeffrey Buntin, Jr.
CEO
• Experience: 27 years (BUNTIN, Bozell Worldwide)
• Cracker Barrel Old Country Store, Popeye’s, Royal Bank of Canada, SERVPRO, Tractor Supply Company, Trex
• AAF Silver Medalist, EFFIE Judge and Finalist, Jay Chiat Awards
• Featured in ADWEEK, Business Week, New York Times, Wall Street Journal, others

Michael Buck
EVP/Managing Partner, Chief Financial Officer
• Experience: 22 years (BUNTIN, Translation, Novus Media, Mindshare, Initiative Media, The Lowe Group)
• Ford Motor Company, Walmart, Home Depot, Verizon, American Express, Dick’s Sporting Goods, Walgreen’s, Disney, Anheuser Busch, Unilever

Steve Chavez
EVP/Managing Partner, Chief Creative Officer
• Experience: 38 years (career-long tenure at BUNTIN)
• Bastion US, WPP/Garage Team Mazda, Leo Burnett, Doner, Saatchi, Ogilvy LA, and Asatsu/BBDO.
•Copywriter during the pinnacle era of Chiat/Day

Shari Dennis
EVP/Managing Partner, Client Engagement + Business Development
• Experience: 30 years (BUNTIN, BBDO, McCann, PHD, Finn Partners)
• AT&T, Burger King, Capital One, The Chinet Brand, Georgia Lottery, Goody's Powder, Mitsubishi Motors, Pabst Blue Ribbon, Pepsi, Trex

Michael Buck
SVP, Chief Financial Officer
• Experience: 22 years (BUNTIN, Translation, Novus Media, Mindshare, Initiative Media, The Lowe Group)
• Ford Motor Company, Walmart, Home Depot, Verizon, American Express, Dick’s Sporting Goods, Walgreen’s, Disney, Anheuser Busch, Unilever

Kathy Canady
EVP, Chief Insights Officer
• Experience: 38 years (career-long tenure at BUNTIN)
• Acceptance Insurance, BlueCross BlueShield, Brookdale Senior Living, Chinet, Direct General, First Horizon, Royal Bank of Canada, SERVPRO, Tractor Supply Company, Trex, TVA

Kathy Canady
EVP, Chief Insights Officer
• Experience: 40 years (career-long tenure at BUNTIN)
• Acceptance Insurance, BlueCross BlueShield, Brookdale Senior Living, Chinet, Direct General, First Horizon, Royal Bank of Canada, SERVPRO, Tractor Supply Company, Trex, TVA

Erika Machamer
SVP, Engagement + Activation
• Experience: 30 years (BUNTIN, Tracy-Locke, The Coca-Cola Company, Starcom, Mediavest, Mindshare, MediaCom)
• ORIJEN, Acana, SERVPRO, Perkins American Food Co., Coca-Cola, Hilton, Hasbro, Pepsi, Unilever

Jillian Wyatt
VP, Communications + Community
• Experience: 19 years (BUNTIN, Opry Entertainment, SmileDirectClub, Angie's List)
• Hoosier Lottery, Kentucky Lottery, NASCAR, TVA, Music City Grand Prix


Clients and Brands

Client & BrandsStart Date
Chinet
  • Chinet, Chinet Classic White, Chinet Comfort Cup
02-02-1999
SERVPRO Industries, Inc
  • SERVPRO
01-01-2004
Trex
  • Trex
01-01-2014
Board of Certified Financial Planners
  • CFP Board
06-08-2022
Coca-Cola Consolidated
  • Coca-Cola Consolidated
02-12-2018
Tennessee Education Lottery
  • Tennessee Education Lottery
06-08-2008
Perkins American Food CoN/A
Perkins American Food Co
  • Perkins American Food Co
  • Perkins
  • Perkins
  • Perkins American Food Company
  • Perkins American Food Company
  • Perkins American Food Company
  • Perkins American Food Co
  • Perkins American Food Co
  • Perkins
N/A
Huddle HouseN/A
Champion Petfoods
  • ORIJEN
  • ORIJEN
  • Acana
  • Acana
  • ORIJEN
  • ORIJEN
  • ORIJEN
  • ORIJEN
  • ORIJEN
N/A
Community Health SystemsN/A
Community Health SystemsN/A
Community Health SystemsN/A

Billings & Revenue

Billing / Revenue RangesNumber of Clients
Billing < $1M and/or Agency Revenue < $200K5
Billing > $1M and < $3M7
Billing > $3M and < $5M7
Billing > $5M and < $10M5
Billing < $10M and < $25M6

Total Gross Media Placed by this Office
$101 - 300 Million

Allocation Percent of Media Placed by this Office
Local Broadcast: 20%
National Broadcast: 26%
Digital: 25%
Print: 10%
Out of Home: 17%
Other: 2%


Types of Services

Service OfferingRevenue
Advertising - General Market/ Traditional30
Digital/Interactive | Blogging Discussion Forums, Community Building25
Media Planning20
Media Buying15
Marketing Data Analytics5
Brand Consulting5


Industry Experience

Non-profit, associations & public services
Financial services | investments
Healthcare | managed care
Recreation & Sports | sporting goods
Apparel & Fashion | footwear
Gasoline/Petroleum
Home Products | Home Improvements (hardware, paint, plumbing, gardening)
Apparel & Fashion | apparel
Travel | tourism
Food & Beverage | alcoholic beverages
Financial services | insurance
Public Relations
Technology | communications
Gambling | lotteries
Travel | hotels & resorts
Food & Beverage | food
Appliances
Healthcare | Hospitals, Healthcare Facilities, Medical Services
Automotive | aftermarket
Real Estate | buildings & construction
Education
Consumer Services
Financial services | credit cards
Restaurants
Tobacco
Home Products | housewares
Home Products | home furnishings
Media | other
Apparel & Fashion | jewelry & accessories
Government | economic development
Healthcare | direct to consumer (DTC)
Media | publishing
Financial services | Banking - Consumer
Retail
Professional Services (accountants, consultants, lawyers)
Media | broadcasting
Recreation & Sports | hobbies
Recreation & Sports | toys & games