Overview

Company Summary

At Jack Morton, we don't just create experiences—we manifest culture. Culture is one of the most powerful forces in people's lives, shaping identities, fostering belonging, and driving action. We design branded cultures that forge deeper connections and inspire real behavior change with the people who matter most. Experience is at the core of our integrated marketing campaigns, helping some of the world's most influential brands build stronger relationships. Guided by our mission to "Be Extraordinary," our vision is to inspire the world to experience better. Our specialized practice brands—Jack Health, Vivi, Jack 39, Jack X, and Genuine—extend our expertise across industries. Our work and agency culture have earned the industry's most prestigious awards, including Adweek's Experiential Agency of the Year, Cannes Lions, Effies, D&AD Pencils, Clios, Emmys, EX Awards, and Campaign's Experience Awards, as well as Global Agency of the Year and Best Places to Work. Founded in 1939, Jack Morton is part of the Interpublic Group (NYSE: IPG). For a complete profile of our services, please see our headquarters page.

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Staff

Total Number of Employees

Office Employees:
Total US: 500+
Total Worldwide: 500+

Craig Millon
CEO
Craig is a lifelong marketer at heart.  His career began at Revlon and later Gillette, where he worked with various brands such as Right Guard, Sensor, Oral-B, and Braun. In 1998, Craig became Director of Client Services at The Faneuil Group, a Boston based market research firm.
 
Craig then joined Marketing Drive to lead business development efforts and was promoted to Chief Growth Officer across their global network.  During that time, he developed a vast client base that included, ExxonMobil, Proctor & Gamble and New Balance. In 2011, Craig was promoted to SVP Digital Strategy for the parent company, The RiverNorth Group. Under his leadership, the Digital Practice grew rapidly with clients such as: Dannon, Burger King, CVS and Pernod Richard.

In 2012, he joined Jack Morton Worldwide, a global brand experience agency that is part of the Interpublic Group of Companies. He started as Executive Vice President to oversee client relationships and serve on the agency’s Executive Team. Later, Craig was elevated to Chief Client Officer and CEO of Jack Morton’s digital agency, Genuine.

In 2022, Jack Morton appointed new leadership, naming Craig Millon and Bill Davies, as global co-presidents. They are only the 4th leaders in more than 80 years and Craig is the first diverse executive at the helm. Craig now leads the entire agency network which encompasses brand experience agency Jack Morton and digital agency Genuine along with multiple experiential brand practices: healthcare practice Jack Health, innovation practice Jack X, diversity-driven marketing practice Vivi, and sponsorship consultancy, Jack 39. Craig continues to work directly with clients and client teams as he follows his passion for helping brands succeed in this ever-changing marketplace. And he is an avid supporter of the agency’s culture which prioritizes talent growth and retainment; diversity, equity, inclusion and belonging; mental health, and remote work flexibility.

Patrick Bennett
Chief Creative Officer
As Global Chief Creative Officer for Jack Morton Worldwide, Patrick Bennett steers the creative aspects of the agency’s vision to inspire the world to experience better.

He joined the agency from IPG partner Momentum Worldwide, where he shaped the experiential vision for brands such as American Express, Walmart, Verizon, Corona, and Pacific. His career spans several world-class agencies, including Ogilvy, R/GA, and Digitas, where he led global, award-winning creative initiatives for major clients like Samsung, Amazon, British Airways, SAP, DIRECTV, Kraft, and Six Flags. He was featured in the award-winning documentary "Black Madison Avenue" and has recently joined the board of directors of BLAC to help build a more diverse and inclusive advertising industry for the future.

Martyn Clarkson
EVP, Global Head of Strategy
Martyn Clarkson’s career has taken him all from New Zealand to the world, working in APAC, EMEA and the U.S. In addition to his expertise in brand development, integrated/omnichannel marketing, experiential, and change management, Clarkson has a strong background in the study of human behavior – in particular, exploring the science of individual and group decision making and the complexity of hard-to-reach audiences. 
 
As Jack Morton’s EVP, Global Head of Strategy, based in New York, he is responsible for driving the agency’s strategic vision as well as its products and processes across the network. He also works closely with the agency’s team of strategists and creative leadership to infuse insight, innovation, and ideas into extraordinary work for clients.

John Howard
President, Detroit
John came up in the business as a speechwriter for corporate executives, which gradually led to broader opportunities and oversight of larger creative teams.

He’ll readily admit that he joined Jack in the previous century – 1999 to be precise – as Detroit’s head of creative. Since then, he has created campaigns and experiences for a broad variety of brands, most notably the multiple business units within General Motors. In 2016 he was named Managing Director of the Detroit operation, which enabled him to apply his passions for innovation, culture and DEIB to inspire, focus and grow the Detroit team.

Mike Kunheim
President, EMEA + Asia
 Mike has been at Jack for over 20 years. He’s got an insatiable passion for winning and growing clients, taking a bold approach to innovation, and reimagining brand experience. He’s happiest [at work] when being a strategic client partner, and provocateur, on many of our high-profile accounts globally and in the EMEA region.

As President of EMEA + Asia, Mike focuses on supporting our team to build deeper client relationships and champion cutting-edge creative craft in the experiences we create and deliver. Attracting and retaining brilliant and eclectic people who choose to grow their future at Jack is his passion, and, perhaps, most importantly, fostering a culture that fuels and embodies Jack’s ’Be Extraordinary’ mantra and being a big believer in taking the work seriously, not ourselves.

Sharon Crichton
Chief Operating Officer

Natalie Ackerman
Chief People Officer
Natalie Ackerman (she/her) is EVP, Talent & Inclusion at Jack Morton, where she oversees a team of global HR professionals and leads Jack Morton’s global diversity and inclusion strategy and efforts. A member of Jack Morton’s executive team, Natalie has been with the agency for 18 years and worked in four office locations - New York, San Francisco, Hong Kong, and Boston, and is deeply committed to fostering an inclusive culture across the agency.
 
Natalie brings her years of experience in production and management at Jack Morton to her current role, understanding the vision and nuances of the business, and balancing that with cultivating and inspiring staff across disciplines in a collaborative and supportive environment. Passionate about growing careers and connecting and supporting staff and leaders, Natalie works diligently both to ensure that the agency continues to exceed its DEIB commitments, as well as to help create pathways and open doors to development opportunities for employees at all levels. This expertise has allowed Natalie to contribute to panel discussions and articles on DEI, mental health and wellbeing at work, the hybrid working, and more.
 
Natalie holds a Bachelor of Science degree in Psychology from the University of Bristol.

Julian Pullan
President, EMEA
Julian joined Jack Morton in 2002 as Director of Operations in London and became Managing Director in 2005. Under his leadership the European operation has grown significantly in size and reputation. In January 2009, Julian joined the Executive Team and in 2011 became President, EMEA.

In Julian's 25 years in the business he has been responsible for major communications projects for numerous clients, including Toyota, Lexus, Philips, Shell, the British Government, Ericsson, Nokia, HP, Barclays and over 100 projects for General Motors Europe. His work has won over 30 creative awards and he has served as a member of the board of the International Visual Communications Association.

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Clients and Brands

Client & Brands	Start Date
Buick	N/A
eBay	N/A
EY	N/A
IBM	N/A
Nike	N/A
Cadillac	N/A
Ericsson	N/A
J&J	N/A
Charmin	N/A
Kimberly-Clark	N/A
Royal Caribbean	N/A
Chevrolet	N/A
Google	N/A
Liberty Mutual	N/A
Samsung	N/A
CoverGirl	N/A
GMC	N/A
Molson Coors	N/A
Subway	N/A
EATON	N/A

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Billings & Revenue

Billing / Revenue Ranges	Number of Clients

Total Gross Media Placed by this Office

Allocation Percent of Media Placed by this Office

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Types of Services

Service Offering	Revenue

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Industry Experience

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