Campbell Ewald - New York

Last Modified: 03-07-2024

http://www.c-e.com
Ownership: Holding Company
Size: 0-50

Overview

Company Summary

We’re Campbell Ewald (CE among friends), a full-service creative agency with a Radically Human approach to solving brand problems. Every day, we collaborate to blend innovation and instinct; turning mountains of data into people-first insights, AI inspiration into expertly crafted creative, and brands into places to belong. Founded in 1911, we’re part of the global Interpublic Group (IPG) agency network. We proudly hail from downtown Detroit, but also have offices in Los Angeles, New York City and a remote workforce in Denver, Atlanta and Richmond, Miami, and Montana allowing us to serve clients coast-to-coast. We’re known for taking radical approaches to get to human truths. Like buying a literal GM dealership to better understand the customer experience; wearing our client’s hearing aids for a week to put ourselves in their customers’ shoes; harnessing human insights to transform a 110-year-old brand into a modern day go-to; and hacking old media to bring crypto currency to IRL communities. In short, we solve brand problems by helping brands solve people problems. It’s a radical approach, and it can make a radical difference for your bottom line.

Contact

111 W. 33rd St.
New York, NY 10010
P: 586-.57-4.34
F: --

Jamil Buie
Group Director, Growth and Innovation
[email protected]
586-558-6256

Offices

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Office Employees: 0-50
Total US: 201-500
Total Worldwide:

Kari Shimmel
CEO
With backgrounds in creative, planning and digital, Kari brings over 18 years of experience and leadership to the agency. Prior to her role as CEO, she launched our CX consultancy, CE/CX. She continues to drive innovation within the agency, helping our clients find their competitive advantage in the experience age. She has a passion for cultivating talent and championing diversity, equity and belonging within the industry. Kari has partnered with clients in a wide variety of industries including healthcare (Henry Ford Health System, Cincinnati Children’s Hospital, Uhealth, UnitedHealth Group and Centene), financial services (Mutual of Omaha, USAA, LendingTree, Flagstar Bank, Alliance for Lifetime Income) and retail (ASICS, Dole, Munchkin).

Silmo Bonomi
Cheif Creative Officer
Silmo’s mission is to shatter stereotyped advertising by creating inclusive, diverse, unbiased, culturally relevant work that truly represents modern culture and the change-makers shaping it. Silmo comes to us from VMLY&R New York and Y&R São Paulo, where his work earned international recognition at Cannes, D&AD, the One Show, the Clios and the Effies. Silmo has worked on brands including New Balance, United Nations, AMC Networks, Netflix and Amazon, among others. Silmo brings an expertise in digital that will help drive audience engagement and revenue growth for your business.

Jamil Buie
Group Director, Growth & Innovation
Jamil brings over 20 years of experience, joining the industry as an “account guy” while cross-training as a writer, strategist and cultural curator. He’s participated in the stewardship of brands like DeBeers, Ford, McDonald’s, Nationwide Insurance, UPMC and Chrysler Jeep Dodge. He’s also worked across a range of speciality markets and platforms, including multicultural, digital advertising, event and entertainment marketing, TV and film product placement, and business development. He’s worked on several B2B accounts in heavily regulated industries, so balancing the need to build a solid brand foundation within regulatory guidelines is not foreign to Jamil.

Colin Padden
Cheif Client Officer
As Chief Client Officer, Colin is responsible for, among other things, our clients’ satisfaction and the performance of our account services department. With over 20 years leading clients and teams across multiple disciplines and categories, including deep experience in automotive, Colin and his teams have successfully helped brands grow and perform profitably. “Work with purpose" isn’t just a sign that hangs in the entryway of our agency. It is a mantra Colin and his teams live every day for every client.

Jonathan Lange
Managing Director, Account Services
Jonathan serves as the account lead on brands such as Empire State Development, New York Power Authority and the Port Authority of New York & New Jersey. In his 20+ years in the industry, he has worked on a variety of brands, including Nestlé, Unilever and Burger King, and he has led the U.S. team on the global HSBC account where he was instrumental in developing the “World’s Local Bank” platform.

Clients and Brands

Client & Brands	Start Date
TIAA Bank	N/A
Shamrock Farms	N/A
Empire State Development/I Love New York	N/A
NY Power Authority	N/A
NY/NJ Port Authority	N/A
Allspring	N/A

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Agency Profile