Powers of Reasoning

Last Modified: 04-09-2025

https://powersofreasoning.com/
Ownership:
Size: 0-50

Overview

Company Summary

Powers of Reasoning is a MWBE Certified Performance Agency. We focus on attributed media planning, buying, and optimization without the agency markup. There is a gap in the media industry, legacy models either focus on driving savings or Return on Investment. With Powers, we have refined the business model to guarantee clients savings with a laser focus on strategy and drive Return on Ad Spend. Positive business impacts come from a clear media strategy and flexibility to adapt. In today’s economic climate many clients need to change budgets and quickly. At Powers, there is complete flexibility of your dollars, while not sacrificing quality or delivery in service.

Contact

165 Court Street
Brooklyn, NY 11201
P: (91-7) -902
F: --

Kate O'Brien
CEO and Founder
[email protected]
9179029454

Offices

Global Service Capabilities



Staff

Total Number of Employees

Office Employees: 0-50
Total US: 0-50
Total Worldwide: 0-50


Clients and Brands


Billings & Revenue

Billing / Revenue RangesNumber of Clients
Billing > $5M and < $10M2
Billing < $10M and < $25M3

Total Gross Media Placed by this Office
Under $50 Million

Allocation Percent of Media Placed by this Office
Local Broadcast: 30%
National Broadcast: 30%
Digital: 30%
Out of Home: 10%


Types of Services

Service OfferingRevenue
Media Planning30
Media Buying25
Data & Analytics25
Digital/Interactive | E-Commerce Solutions1
Digital/Interactive | Search Engine Optimization1
Digital/Interactive | Search Engine Marketing1
Sports Marketing1
Digital/Interactive | Mobile and Wireless1
Direct Marketing1
Experiential1
Multicultural | Hispanic/Latino1
Brand Consulting1
Multicultural | Asian1
Multicultural | Black1
Multicultural | Native American/Other1
Recruitment Advertising1
Business-to-Business1
Influencer Marketing1
New Product Development1
Sales Promotion1
Shopper Marketing1
Social Media1
Urban Marketing1


Industry Experience

Apparel & Fashion | apparel
Financial services | Banking - Consumer
Gaming | online/E-sports
Healthcare | managed care
Apparel & Fashion | jewelry & accessories
Appliances
Agriculture
Business Services & office products
Commercial Vehicles: Trucks/Trucking Services
Automotive | aftermarket
Business-to-Business (B2B)
Cosmetics, perfumes & toiletries
Energy | Electric/Renewable/Alternative
Energy | Gasoline/Petroleum
Apparel & Fashion | footwear
Automotive | vehicles
Direct-To-Consumer (if distinct from E-Comm)
E-Commerce
Entertainment & Culture | amusement parks
Financial services | Banking - Commercial
Consumer Services
Financial services | investments
Food & Beverage | alcoholic beverages
Food & Beverage | food
Food & Beverage | pet food
Education
Non-profit, associations & public services
Recreation & Sports | sporting goods
Entertainment & Culture | motion pictures
Industrial, Manufacturing & chemicals
Insurance | Other
Media | Streaming
Real Estate | buildings & construction
Financial services | Banking - Online
Financial services | credit cards
Gambling | casinos
Gambling | lotteries
Government | economic development
Food & Beverage | soft drinks
Insurance | Marine
Luxury products & services
Media | online
Media | other
Government | Health & Wellness
Government | military & defense
Healthcare | Hospitals, Healthcare Facilities, Medical Services
Public Utilities
Recreation & Sports | toys & games
Government | political
Healthcare | assisted living
Healthcare | direct to consumer (DTC)
Healthcare | Insurance
Healthcare | medical products
Healthcare | pharmaceutical
Household Supplies
Insurance | Home
Healthcare | wellness
Home Products | home furnishings
Home Products | Home Improvements (hardware, paint, plumbing, gardening)
Home Products | housewares
Insurance | Automotive
Insurance | Business/Corporate
Insurance | Life/Disability/LTC
Insurance | Medical/Dental/Vision
Multi-Unit / Franchise
Philanthropy
Media | broadcasting
Recreation & Sports | hobbies
Technology | computer hardware & software
Technology | Crypto
Technology | metaverse
Media | publishing
Pets | accessories/veterinary/boarding
Travel | cruise lines & excursions
Professional Services (accountants, consultants, lawyers)
Public Relations
Travel | airlines
Recreation & Sports | professional sports
Restaurants
Retail - In-store
Retail - Online
Technology | .com business
Technology | cloud services
Social Media
Sustainability
Travel | hotels & resorts
Technology | communications
Technology | consumer electronics
Telecommunications
Travel | tourism
Technology | electronics
Travel | Destinations
Travel | automobile rental
Travel | other
Travel | vacation home rentals