Ericsson reveals the hottest consumer trends for the upcoming decade.
Does your agency have a position? Michael Gass of Fuel Lines explores why agencies should undergo the difficult task of positioning. Benefits include allowing your agency to stand out from your competitors.
Ipsos has published its almanac with an overview of topics that resonated in the UK in 2019. Find out about British politics, the Royals, advertising insights, entertainment, state of trust, gender equality, environmental issues, consumer trends, and more.
Mintel explores augmented reality trends in the UK with information on AR penetration, AR activities, and attitudes toward social media AR advertising.
In this infographic from Mintel, learn how parent-child relations have gradually changed in China, including shopping habits, leisure activities, and children’s influence on family decisions.
Payments Canada provides an annual overview of the consumer and business payment methods and trends observed in Canada. Check out the statistics for payments by cash, debit cards, credit cards, prepaid cards, paper checks, EFT, ABM, online transfers, contactless payments, and more
Ad Standards and The Gandalf Group share their findings on how Canadians feel about advertising.
The World Federation of Advertisers (WFA) shares its forecast of global media cost inflation rates in 2020. See the stats for TV, radio, newspapers, magazines, outdoor, online display, and online video.
Ipsos shares its latest annual report on the affluent market in Asia Pacific. Learn about their lifestyles, demographics, media consumption, attitudes toward advertising, influencer and early adoption tendencies, and luxury spending
Mintel provides a profile of avid sports fans, as well as opportunities to market to different audiences.
Fiserv reveals how retailers fared during this year’s Black Friday event.
Adobe Digital Insights releases its online shopping predictions for the 2019 holiday season.