Topic

  • Digital Advertising

On Tuesday, April 26th, the 4As Ashwini Karandikar moderated “How Digital OOH Strengthens the Omnichannel Approach” for our continued conversation on Business as Unusual.

Programmatic technology allows buyers to make more dynamic and strategic media buys — enabling brands to easily integrate Digital Out-of-Home into their omnichannel marketing strategies and activate media when and where consumers are most likely to be.

In this webinar, the speakers will discuss the ease of Programmatic and how brands can take advantage of this always-on media channel.

Featuring:


Ian Dallimore
VP of Digital Growth & GM of Programmatic,
Lamar

Natrian Maxwell
 GM of the Emerging Channels,
The Trade Desk

MODERATOR
Ashwini Karandikar

EVP Media, Technology, Data, 4As


Sponsored by:

 

Click the video below to watch: