The 4As is partnering with a London-based climate platform to give agencies access to tools to measure and reduce their carbon footprint.
Agencies belonging to 4As will be given credits for discounted access to a cloud-based tool from 51 to Carbon Zero that will enable them to understand their Scope 1, 2 and 3 emissions. Under the program, they will also be given access to 51-0’s cadre of climate experts who can offer technical guidance. The 51-0 platform provides agencies with tangible solutions relating to the areas where their carbon footprint is high and offer suggestions for reducing waste, water consumption, data usage and travel.
