Join 4As, Pixalate, and CARU for a webinar, to discuss consumer privacy, COPPA (Children’s Online Privacy Protection Act) compliance, and brand safety in the programmatic advertising space.
What you’ll learn
- Best practices for data privacy and interest-based advertising
- Lessons learned from the Federal Trade Commission’s recent COPPA enforcement actions
- The future of COPPA Safe Harbor Programs
- Predictions for what’s in store for privacy regulation in 2022, particularly for children’s privacy
Featuring:
 Mamie Kresses VP Children’s Advertising Review Unit (CARU), BBB National Programs |
 Allison Lefrak SVP of Public Policy, Ads Privacy and COPPA Compliance, Pixalate |
Alison Pepper |
About the experts
Recently, Pixalate introduced its new COPPA compliance metric. Pixalate’s COPPA compliance metric helps automate decisions about whether apps are targeting children. This metric builds upon Pixalate’s ad fraud technology to automatically review apps and reports COPPA compliance across devices.
The Children’s Advertising Review Unit (CARU), a BBB National Program, helps companies comply with laws and guidelines that protect children from deceptive or inappropriate advertising and ensure that, in an online environment, children’s data is collected and handled responsibly. CARU is a designated COPPA Safe Harbor that helps companies come into compliance with the law.
Sponsored by:
