Topic
- Agency Operations / Business Transformation
- Business Development
- Finance
- Project Management
Discipline
- New Business
This session, held on October 21, 2020, picks up from the October 6th discussion “The Annual Scope of Work Process” and responds to topics that were determined and prioritized through a poll of 4As Project Management and Finance Community Members.
This breakout session was moderated by Jeff Thaler, a consultant to a number of organizations on Agency and Client-side Service Delivery, Project Management, and Operations. Jeff most recently served as the head of Program Management and Operations at GroupM US.
The discussions during the session were assisted by:
- Kiran Chaudhri Lenz, Director, Business Operations Program Management at GTB in Detroit
- Marisa Lieberman, VP, Director of Project Management at McCann Health in Parsippany, NJ
- Karen Ryan, SVP, Director of Commercial Operations and on the Global Client Finance Team at McCann Worldgroup in NYC
Related Courses
I’m New Here: Writing and Editing in the Age of AI
Login to access member-exclusive content Not a 4As member yet? Don’t miss out. Learn more about joining a growing community of 600+ forward-thinking member agencies. Log In Join
I’m New Here: Best Practices for AI Prompting
Login to access member-exclusive content Not a 4As member yet? Don’t miss out. Learn more about joining a growing community of 600+ forward-thinking member agencies. Log In Join
I’m New Here: Working With Clients
Login to access member-exclusive content Not a 4As member yet? Don’t miss out. Learn more about joining a growing community of 600+ forward-thinking member agencies. Log In Join