Topic

  • Marketing

Delivery Method

  • On-Demand

Event Type

  • Webinar

Join us for an insightful discussion about mastering affiliate marketing program management and optimization.

Explore best practices for performance marketing, industry insights, and actionable partnership strategies to optimize affiliate programs for maximum success and revenue. Whether you’re new to affiliate marketing or looking to refine your approach, this webinar will provide guidance and expertise to help drive more performance.

Speakers

Cary Pierce — Senior Director of Agency Services, Rakuten Advertising

Jade Mayberry — Head of Affiliate & Performance Partnership Marketing, Dentsu North America

Moderator

Mollie Rosen — EVP, Strategy, Insight and Innovation, 4As

Recorded on May 7, 2024

Related Courses

View All Courses

Big Shifts Coming to YouTube in 2026 and How Agencies and Brands Can Maximize Success

YouTube really had a “moment” in 2025 and all signs are pointing to the platform becoming even more important for brands in 2026.

Member Only
Learn More

Wired for Weather: How Mother Nature impacts emotions, shapes memories, and changes decisions

What if you could predict not just the weather—but how your customers feel because of it, and what they’ll do? The Weather Company partnered with Neuro-Insight, a leading neuroscience firm, to map what happens to the brain in different weather conditions. The findings are striking: weather doesn’t just influence behavior on the surface—it rewires mood,…

Member Only
Learn More

PR for ROI: Positioning Your Brand to Punch Above Its Weight

Is your PR strategy aligned with business growth? On December 9th, we discussed how to make PR a strategic driver of ROI, beyond just visibility. Designed for agency leaders, communications professionals and new business teams, this session examined:  Proven comms strategies to drive market credibility and traction  How to position your agency to compete effectively…

Member Only
Learn More
View All Courses