FacilitatorMark Piazza
Topic
- Finance
- Legal
- Technology
Event Type
- Webinar
Speakers:
Our presenters from the law firm Loeb & Loeb LLP will include:
- Brian Heidleberger, Chair, Advertising, Marketing and Promotions
- Melanie Howard, Chair, Intellectual Property Protection; Chair, Luxury Brands; Deputy Chair, Advanced Media and Technology
- Idara Udofia, Advanced Media and Technology
The topics covered include:
- What is a Non-Fungible Token (NFT)?
- How and why are NFTs being embraced by Marketers and Agencies in today’s
marketplace? - Are they Cryptocurrency as the building blocks for NFTs?
- Contracting with clients, third-party platforms, artists and sales agents
- Intellectual property clearance, licensing, protection and enforcement
- Royalties and compensation
- Securities law
- Environmental concerns
- SAG-AFTRA considerations
Review the 4As Government Relations NFT Presentation.
Related Courses

Generative AI and the Shifting Legal Terrain
Agencies and their clients are using Generative AI for more and more tasks. Since the 4As last webinar in May 2024 reviewing some of the legal and ethical issues associated with these activities, the environment in the U.S. has continued to evolve.

New Business Basics
RFI…RFP…WTF?! If you’re struggling to make sense the steps involved in developing agency new business, this course is for you. As you move up in the agency world, getting involved in new business is the ticket to both your career advancement and the agency’s growth. Get ready to join a pitch team with confidence as…

Writing and Editing in the Age of AI
How to Use AI to Enhance Your Writing and Creativity This course discusses how to harness AI-driven tools to enhance writing quality while maintaining individual agency and human touch. It addresses: The relationship between writing and thinking Where AI should fit in your writing process Techniques, examples, and prompts for utilizing AI in your agency…