Holiday Shopping Survey 2022

84% of consumers are looking forward to the holidays this year, according to Accenture’s annual holiday shopping survey.

Accenture’s report focuses on consumer shopping, buying, and giving patterns during the holiday season.

Key takeaways:

  • People are in festive spirits after COVID’s impact on the holidays. They’re ready to get together, give gifts, and treat themselves.
  • Shopping is starting early this year to spread out costs. Shoppers also want to get the gifts they need in time for the holidays.
  • Even though budgets are tight, shoppers will continue to give to charity.
  • Creative and convenient in-store experiences will draw shoppers in-store.

Read the press release for more information.