Human Resources

Helping your agency cultivate people, process,
and highly creative environments that thrive.

Talent trends, reports, services, updates, and much more,
from 4A’s Research Services, and member agencies and partners.

All Human Resources Content

Organizational Design Survey (Currently In-Market)

Management Services

Considering the changing landscape of our industry in the face of the global pandemic, 4A’s gathered information to aid in understanding the current state, as well as the expectations, of the ever changing organizational design structure of our member agencies.  We have crafted this survey on Organizational Design in order to gain insights that will […]

Advertising Industry Diversity Survey

Management Services

The inaugural 4A’s Advertising Industry Diversity Survey explores diversity representation across the advertising industry in the United States. As employees, clients, and the public increasingly demand that the organizations they work for or do business with model values of equity and inclusion, organizations need to invest in robust and sustainable programs to drive meaningful change. […]

Management Benchmarks and Financial Barometers Survey (Currently In-Market)

Management Services

The 4As Management Benchmarks & Financial Barometers Survey was developed to provide agency management with key financial benchmarks relevant to advertising agencies. The survey questionnaire includes 17 questions in 5 key sections: Labor Hours and Staff Utilization Gross Income per Employee Balance Sheet Ratios Agency Compensation Methodologies: Project-Based Client Assignments and AOR / Retainer-Based Client […]

Survey Highlights

Management Services

The 2020 survey revealed some very interesting trends in regards to overall benefits where the more personal and softer benefits are on the rise and the traditional health and medical benefits have remained at their traditionally high levels. Some interesting highlights in the family-friendly benefits category show Domestic Partnership benefits increasing to an all-time high […]

Women in the Workplace

Research Services

This annual study from LeanIn.Org and McKinsey & Company looks at the state of women in corporate America. The report also includes steps companies can follow to create a more fair and inclusive work environment for women.

State Employment Laws and Tax Requirements relating to Remote Workers (Full-Time Employees and Independent Contractors) |

To all 4A’s Community Members, On Wednesday, September 16, 2020 at 3:00 pm the 4A’s Business Intelligence & Insight group hosted a Virtual conference regarding “State Employment Laws and Tax Requirements relating to Remote Workers (Full-Time Employees and Independent Contractors)”.  The discussion was moderated by two attorneys from the firm of  Frankfurt Kurnit, Tricia Legittino, co-Chair of the Litigation and Employment […]

$8.3 Million Dividend to be Paid to 4A’s Workers’ Compensation Program Policyholders

4A's Benefits

2019 was another great year for the 4A’s Workers’ Compensation Program, with covered payroll increasing to $10.8 billion, and insured employees increasing to 155,000 employees. The 4A’s Captive continues to enjoy a favorable claims trend while insuring more payroll for less premium again in 2019.  This overall reduction in the cost of insurance has provided […]

Employee Social Media Policy Examples & Relevant Materials |

As more and more of the US workforce is working from home/remotely, the 4A’s thought it would be helpful to consider what pitching virtually may entail and reached out to the Agency Search Consultant community for any guidance they might have.

We’re Watching You | Consumers Demand Actions from Brands

Research Services

4A’s Research surveyed 500 White and 500 Black consumers to learn the actions consumers want to see from brands in support of the Black Lives Matter Movement.

2020 Deloitte Millennial Survey

Research Services

Deloitte released its annual global Millennial survey — also featuring Gen Z insights — that highlights general attitudes and workplace behaviors. 

2020 State of the Industry Report |

Research Services

Prospect and PublicAffairsAsia share findings from their annual study focusing on talent, salaries, recruitment, retention, and more in both ad agency and in-house roles across Asia Pacific. A section on the impact of COVID-19 on business is included.

Virtual Pitching & Working From Home |

Management Services

As more and more of the US workforce is working from home/remotely, the 4A’s thought it would be helpful to consider what pitching virtually may entail and reached out to the Agency Search Consultant community for any guidance they might have.

Business As Usual No More | Coronavirus Impact on Business Operations

Research Services

The coronavirus, or COVID-19, is disrupting day-to-day business. 4A’s Research wanted to learn what is being done around the country and in different industries to communicate coronavirus procedures to employees.

Getting to Equal 2020: The Hidden Valley of Culture Makers

Research Services

Accenture measures people’s perceptions and experiences of their workplaces and identifies the factors that can foster a culture of equality.

Insights from 4A’s Research | Top Consumer Trends for 2020

Research Services

The start of a new year brings reflection on the past and a look towards the future, making it just the right time to predict what trends will make an impact in 2020.