Human Resources

Because your staff isn’t made of bees …
or robots …

Your businesses’ success is only as good as your people.
Help your staff leave happy at day’s end …
and come back in the morning.

All Human Resources Content

Organizing Your Agency for Social: Social Media Team Frameworks, Staffing & Future-Proofing

Available to non-members for a limited time. The 4As’ social media committee has written a comprehensive white paper to help agencies organize a social media practice for sustainability and success for their clients and business.

The State of Gender Equality in the Media and Marketing Industry in Asia Pacific

Research Services

Campaign Asia-Pacific and Kantar share results of their investigation into gender equality and sexual harassment in the media and marketing industry across the Asia-Pacific region.

2018 Deloitte Millennial Survey

Research Services

Deloitte has released its latest annual global millennials survey. For the first time, it also includes opinions from Gen Zers.

Getting to Equal 2018: Creating a Culture Where Everyone Thrives

Research Services

Accenture measures people’s perceptions and experiences of their workplaces and identifies the factors that can foster a culture of equality.

The 80-Year-Old Millennial: How Millennials Imagine Health, Wealth, and Work in 50 Years

Research Services

Prudential surveyed Millennials to learn their thoughts on the advancements and challenges they might face in 50 years in the workforce, technology, healthcare, and finance.

State of the Industry Report 2018

Research Services

Prospect and PublicAffairsAsia share the findings from their survey of practitioners in the communications and corporate affairs industry in Asia Pacific.

Job Market Report 2018

24 Seven looks at the behaviors and attitudes of nearly 2,000 professionals across multiple industries including digital marketing, advertising, and creative services.

Discover, Disrupt, Deliver: 4A’s Hosts Fourth Annual Talent@2030 Conference in NYC

Marketing & Communications

HR and talent leaders will convene at Talent@2030 for two days of panel discussions and keynotes confronting the industry’s organizational leadership and change management needs, along with workshops themed around Talent Management/Development, Difference & Belonging, and Talent Acquisition/Staffing.

Delivering through Diversity

Research Services

In this report from McKinsey, see how a diverse labor force can have a positive impact on a company’s financial performance. You will also learn four inclusion and diversity strategies to improve your business and stay competitive.

4A’s Analysis of Agency Costs Survey Report

The 83rd Analysis of Agency Costs Survey Report, showing operating cost and income figures of member agencies for 2016 agency data, is now available. Download the order form here.

Women in the Workplace

Research Services

This annual study from LeanIn.Org and McKinsey & Company looks at the state of women in corporate America. Steps companies can follow to advance their gender diversity efforts and create a more fair and inclusive work environment are provided.

4A’s 2017 Employee Compensation Study

The 2017 Employee Compensation final report, showing salaries as of May, 2017, is now available. The study includes salary data from agencies of all sizes, reflecting the responses of 314 member agency offices providing data on 32,400 salaries for 233 job titles in 19 job categories.

2018 Salary Guide

Research Services

The Creative Group gives an exclusive look at the latest salary and employment trends in the creative and marketing fields in this annual report.

Webinar: 2017 Labor Billing Rate Survey Report (LBRSR) Guidance Discussion

On July 27th, 4A’s held an agency-only webinar to help survey participants and 4A’s members understand the important information contained in the 2017 Labor Billing Rate Survey Report (LBRSR).

Under-Vacationed America: An Analysis of States and Cities that Need to Take a Day

Research Services

Discover which U.S. states and cities have the most unused vacation days and who uses them all in this report from Project: Time Off.