Insights from 4A’s Research | Top Consumer Trends for 2020

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The start of a new year brings reflection on the past and a look towards the future, making it just the right time to predict what trends will make an impact in 2020.

Top Health Industry Issues of 2020 |

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PwC’s Health Research Institute’s annual report highlights the trends expected to have the most impact on the healthcare industry in the coming year.

2020 Health Trends |

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Check out this 2020 healthcare trend report from Syneos Health Communications.

Trends That Will Shape Pharma Marketing in 2020

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InTouch Solutions outlines seven trends that will impact pharma marketing this year. 

Health Insurance and the Insurance Purchase Decision |

Find out how consumers research and choose health insurance, importance of brand awareness, and consumer usage of health insurance apps in this infographic series from Mintel.

Stress in America |

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The American Psychological Association reveals the results of its annual survey investigating sources of stress for Americans and how they cope with it.

2020 Healthcare Marketing Trends Playbook

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Smith + Jones highlights ten big mistakes healthcare marketers should avoid in the new year with ways to fix each one. 

Move to be Well: The Global Economy of Physical Activity |

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The Global Wellness Institute has conducted a study of the physical activity landscape around the world and reasons for its decline. Topics includes amount spent and participation levels by country, barriers, motivations, impact of technology, and more.

Healthcare 2020 | The Key Influencers of Global Health and Wellness |

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Kantar Health highlights the top ten global health and wellness trends for 2020.

Location, Location, Location | Building a Strong Patient Connection

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Location is most important factor when choosing a new doctor, according to a new survey from the 4A’s Research and Researchscape. Gain insight into how healthcare providers can target new patients, especially the hard-to-reach male patient.

Health Insurance Coverage in the United States

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The U.S. Census Bureau presents statistics on health insurance coverage.

The State of Obesity: Better Policies for a Healthier America |

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The Trust for America’s Health reports adult and childhood obesity rates and trends by state, as well as obesity prevention policies and programs.