Consumer Attitudes Toward Advertising During COVID-19 |

4A’s Research partnered with Instapanel to survey consumers across the U.S. to learn their thoughts on advertising during the coronavirus pandemic.

COVID-19 Media Insights from Camelot

We’ve all been inundated with a seemingly endless array of information about the coronavirus, which has had a profound impact on all aspects of our lives – including media consumption.  The team at Camelot Strategic Marketing & Media has pulled together many of the more relevant articles and analyses from our media and research partners […]

Consumer Awareness of Brands Doing Good During COVID-19

Research Services

In our newest survey, 4A’s Research learns what brand relief efforts and actions are making an impact on consumers.

Coronavirus Impacts Buying Behaviors and Provides Opportunities for Brands

Research Services

4A’s Research surveyed 1000 consumers using to understand how purchasing habits are evolving as consumers become more accustomed to staying at home. We also wanted to gauge the level of importance consumers are placing on staying home and social distancing during COVID-19. 

Taking Stock with Teens |

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Piper Sandler releases its semi-annual report featuring teen shopping behaviors, spending patterns, and favorite brands in a variety of industries.

Consumer Sentiment Towards Brands During COVID-19

Research Services

4A’s Research surveyed 1000 consumers to understand how consumers feel about brand communication during the pandemic and learn how COVID-19 is changing people’s daily routines.

Global 500 2020 |

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Brand Finance determines the 500 most valuable and strongest brands in the world. Rankings by industry and country are available.

COVID-19: Impact on CPG and Retail

4A's Member

IRi provides an overview on what’s happening across key markets and implications and guidance for CPG manufacturers and retailers to support consumers during the crisis.

Digital Disruption at the Grocery Store |

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McKinsey & Company outlines five trends shaping the grocery industry in 2020. Grocery stores need to understand and successfully implement these trends to win in e-grocery and be profitable in 2020. 

Global Powers of Retailing 2020 & Retail Industry Outlook |

Research Services

Deloitte examines the largest retailers and fastest-growing retailers around the world and provides an outlook on the trends in the year ahead.

Back to School Shopping |

Mintel highlights back-to-school shopping behaviors and top influencers in its annual infographic.

Trends for 2020 |

4A's Member

Ogilvy Consulting makes five predictions for 2020 in its annual trend report.