Learn about the buying habits of luxury consumers in this infographic series from Mintel.
Deloitte shares results of its survey of the South African consumer and the retail industry in this report. Learn how pricing, customer experience, convenience, sustainability, and ethical branding can impact purchase decisions. For each topic, Deloitte includes implications for retailers and ends with strategies on winning in a hyper-connected retail world.
Facebook IQ shares results of its study of over 12,000 people in nine countries to better understand how the fashion consumer journey is evolving, especially due to the impact of mobile and social media. Learn about the importance of brand values, seamless experiences, geographical nuances, and strategies for marketers.
Piper Jaffray releases its semi-annual report featuring teen shopping behaviors, spending patterns, and top fashion & beauty and restaurant brands.
PwC reveals the shopping habits of holiday shoppers. This year’s report breaks out shopping habits and holiday trends by consumer segments, including Millennials, Gen Z, pet owners, and telecommuters.
PwC surveyed 3,521 consumers in Australia, France, Germany, Italy, Japan, Mexico and the UK to understand their perceptions of Canadian brands. Although the results indicate a positive opinion of Canadian goods, Canadian companies have fallen short on taking advantage of the opportunity to expand.
Accenture examines the shopping habits of holiday shoppers.
This insights piece from Facebook IQ focuses on Christmas shopping in the UK and includes advice for marketers.
Euromonitor identifies ten global consumer types by going beyond standard demographics and examining their personal attitudes and traits such as media consumption, buying behaviors, individual aspirations, marketing influences by channel, and more.
GfK’s newest report, in partnership with the National Retail Federation (NRF), finds that self, stress, and sharing are driving consumers’ desire for personalization.
The National Retail Federation (NRF) is a great resource for insights into the back-to-school and back-to-college shopping season.
TVSquared examines direct-to-consumer brand advertising to see what’s working, what’t not, and best practices to make more effective TV ads.