4A’s Introduces Privacy Central Wiki

Dear 4A’s friend,

As you likely know, the California Consumer Privacy Act (CCPA) will take effect on January 1, 2020. It comes on the heels of the General Data Protection Regulation (GDPR) in Europe and amid a focus on all areas of privacy by agencies, marketers, the media, consumers, and government.

Because of the many questions these privacy changes raise, the 4A’s is proud to introduce the 4A’s Privacy Central Wiki, your single source for 4A’s agency members to view aggregated privacy information.

On Privacy Central, you’ll find:

  • – 4A’s guidance
  • – Recommended privacy resources
  • – Relevant articles
  • – 4A’s data privacy and security news
  • – 4A’s internal review links

We hope you find the content useful and ask that you share the link with interested parties in your agency.


Matt Kasindorf
4A’s, SVP–Agency Management Services

Alison Pepper
4A’s, SVP–Government Relations