What is a PARTNER Membership?

Our newly launched PARTNER Membership opens 4A’s expertise and resources beyond our traditional agency membership to any business that partners with agencies to create, place or measure marketing communications. Some of our new members include those in Ad Tech space, Data & Analytics tools, Research Firms, and Production Companies.

With the PARTNER Membership, you and your business will have an all-access pass to the 4A’s community, along with a broad range of industry resources.

The Benefits of a PARTNER Membership

Elevate your business by joining the 4A’s as a PARTNER

Access members-only

Access members-only content and research databases

4A's affiliation

Leverage 4A’s affiliation in credential and business material

Member community

Exposure to member community and PR opportunities on social channels and 4As.org

Member pricing

Member pricing on events, training, and bookstore (eg, surveys and benchmark studies)


Access to 4A’s Benefits group and member insurance rates


Other discounts with media partners and other services (eg,WeWork)

Membership Requirements

The PARTNER membership is open to all businesses that collaborate with traditional agencies to create, place, or measure marketing communications. In order to begin accessing these benefits, please return a completed membership application and the membership dues in the amount of $10,000 to the American Association of Advertising Agencies, 1065 Avenue of the Americas, 16th Floor, New York NY 10018.

If you have any questions regarding your eligibility, please email us at [email protected].

If you are interested in 4A’s membership for an agency, please click here.


Once your application and membership dues are processed, a digital package will be sent to you and your benefits will begin immediately.

Download Application

Any questions? Contact [email protected].