Elizabeth Paul

Elizabeth Paul is the chair of the 4As Strategy Committee and Chief Strategy Officer of The Martin Agency – Ad Age’s 2023 Agency of the Year. She loves the way strategy can lay the groundwork for counter-intuitive moves, breakthrough campaigns and ambitious business results.

In her role at Martin – best known for representing brands like GEICO, Old Navy, DoorDash, OREO and UPS – she helps shape strategy and guide business development. Paul also authored the Visibility Brief, an open-source tool to check bias, blind spots and illuminate insights in a way that broadens perspectives as marketers. This has helped lead Martin to AOY for three consecutive years and to be named to Fast Company’s 2023 list of Most Innovative Companies.

Previously Paul enjoyed a four-year stint with MullenLowe U.S. where she became one the of the youngest CSOs in the industry. While there she was recognized by Creativity as “Strategist of the Year,” Ad Age’s “40 Under 40” and Women of the A-List.” A three-time winner of the Jay Chiat Award, Elizabeth is also proud to serve as chair of the 4A’s Strategy Committee.

Elizabeth resides in Richmond with her husband, three amazing kids and a 180-pound Great Dane, Oliver.