Mitsu Kikuchi is Founder and CEO of Shirofune, an AI-driven advertising automation platform for agencies and brands.
He leads product strategy and global expansion, with a focus on scalable bidding, budget optimization, and cross-channel performance. Under his leadership, Shirofune won ADWEEK’s 2025 Tech Stack Award for Best Search Product and received an ANA MarTech Innovator Gold Award for innovation and measurable impact in advertising technology. Previously, he held leadership roles in digital marketing and ad tech, focused on performance media and automation.