As General Manager, AI in Ads for Microsoft Advertising, Paul is responsible for driving the monetization of Copilot, integrating AI technologies into ads products, enhancing customer engagement, and positioning Microsoft as a leader in AI-driven advertising solutions.
Over a 14+ year career at Microsoft, Paul has led various business units, including Agency Development, Advertising Partnerships and Retail Media. Outside of Microsoft, Paul has leadership experience working at advertising agencies and brands, including Publicis and L’Oreal.
A frequent speaker on the topics of media, creativity and technology, Paul is also a champion of an inclusive workplace and founder of the Microsoft Advertising Accessibility Community. He volunteers for several non-profit organizations, including the Rutgers Business School RSVP program (founding member) and COOP Careers.