Position

Co-President

Company

Attention Arc

Swap is a strategic media leader with over 20 years of experience guiding iconic brands including Domino’s, Kraft/Mondelez, Sherwin-Williams, and Crocs. Known for balancing precision with possibility, he spent 13 years leading the media group at McKinney, building integrated teams and driving business-moving strategy. Today, he serves as Co-President of media agency, Attention Arc, alongside Asieya Pine. A proud University of Michigan alum, Swap leads with a core belief: Everything is media. Every moment is an opportunity.