Position
Senior Vice President, Creative Strategy
Company
We. Communications
Tim has developed bold strategies for legendary brands from Intel to KFC. His unconventional strategies to vaccinate anti-vaxxers during the pandemic won IPA Effectiveness and Jay Chiat Awards. Tim has been among those pioneering strategy in the PR world. While at Edelman, he invented a first-of-its-kind diagnostics tool for ideas that earn a place in culture. Most recently, he authored an influential paper with the 30-Minute University of Planning on “The Big Inquiry.” Tim now leads strategy at We. Communications and is pushing the craft once more toward finding human answers to the biggest inquiries in an age of AI.