Project Management Series #1: Breakout Session – Annual Scope of Work

This session, held on October 21, 2020, picks up from the October 6th discussion “The Annual Scope of Work Process” and responds to topics that were determined and prioritized through a poll of 4A’s Project Management and Finance Community Members.

This breakout session was moderated by Jeff Thaler, a consultant to a number of organizations on Agency and Client-side Service Delivery, Project Management, and Operations. Jeff most recently served as the head of Program Management and Operations at GroupM US.

The discussions during the session were assisted by:
• Kiran Chaudhri Lenz, Director, Business Operations Program Management at GTB in Detroit
• Marisa Lieberman, VP, Director of Project Management at McCann Health in Parsippany, NJ
• Karen Ryan, SVP, Director of Commercial Operations and on the Global Client Finance Team at McCann Worldgroup in NYC