10 Hard Truths Every CMO Must Confront to Lead Fearlessly
Agency Mania Solutions shares ten truths CMOs must confront to build inspiring and productive client-agency relations.
3 Key Industry Shifts Redefining the Future of Client-Agency Partnerships
Bruno Gralpois of Agency Mania Solutions met with marketers with a combined revenue of nearly $1 trillion to explore what’s next for client-agency partnerships. He found three industry shifts are underway.
Benchmarking, Reinvented
Learn how benchmarking can be a tool for fostering stronger partnerships and achieving better outcomes.
It’s Time for Marketers and Brands to go “All In” with Women Sports Fans
SBRnet highlights the importance of women sports fans and provides insights into how sports drinks, QSRs, hotels, and credit card brands case studies can better target this group.
B2B Tech Brands Have Conquered Product. Now What?
4As member Block Club highlights the increased importance of brand in B2B. The report provides steps B2B tech companies can take to move towards a brand-first strategy.
Top Agencies in the World
Agency Mania Solutions highlights revenue changes year over year, areas of discipline, employee counts, and more for the top ad agencies in the world.
2025 Holiday Outlook
PwC examines holiday shopping, travel intentions, and planned spending and budgets,
Holiday and Seasonal Trends
The National Retail Foundation brings together holiday sales and the results of consumer holiday spending and shopping surveys.
Which Americans are Dining Out, and Which are Opting Out?
Ipsos shares findings on Americans dining out and cooking at home habits.
Back-to-School Headquarters
The National Retail Federation (NRF) is a great resource for insights into the back-to-school and back-to-college shopping season.
2025 Back-to-School Survey
Deloitte examines consumer behaviors and preferences during the back-to-school shopping season.
The State of the Nation’s Housing 2025
The Joint Center for Housing Studies of Harvard University’s annual report assesses the state of the rental and homeownership markets.
