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Back-to-School Headquarters

The National Retail Federation (NRF) is a great resource for insights into the back-to-school and back-to-college shopping season.

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2025 Back-to-School Survey

Deloitte examines consumer behaviors and preferences during the back-to-school shopping season.

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The State of the Nation’s Housing 2025

The Joint Center for Housing Studies of Harvard University’s annual report assesses the state of the rental and homeownership markets.

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American Time Use Survey

The U.S. Bureau of Labor Statistics studies the average amount of time Americans spend involved in a variety of activities—from working to child care to watching TV—per day.

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Camping & Outdoor Hospitality Report

Kampgrounds of America detail the camping habits, preferences, and trends of North American campers in its annual report.

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RV Owner Demographic Profile

Go RVing from the RV Industry Association examines RV ownership and travel trends in the U.S.

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Outdoor Participation Trends Report

The Outdoor Foundation provides a profile of outdoor recreation enthusiasts and their participation in outdoor activities.

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New Product Pacesetters

Circana reveals the top CPG new product launches of 2024 and provides insights into factors leading to their success.

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Global Gender Gap Report 2025

The World Economic Forum benchmarks the evolution of gender-based gaps in economic participation, education, health, and politics.

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Hispanic Market Guide

The Hispanic Marketing Council and HispanicAd provides demographic profiles and media habits of Hispanic consumers, as well as a list of top advertising, marketing, and media companies specializing in the Hispanic market.

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Top 100 Beverage Companies

Beverage Industry ranks the top 100 beverage companies with distribution in the U.S. by revenue.

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Media That Engages Older Adults

Learn about the media habits of those 63+ in this report from Media Logic.