2025 Holiday Outlook

In its annual holiday shopping survey, PwC finds that consumers expect to decline their holiday spending by 5% this year.

Key findings include:

• Generation plans to cut back holiday spending
• Value is the priority in gift giving this year
• Impact of Thanksgiving, Black Friday, and Cyber Monday falling late this year
• Growth of consumables as a popular gift category
• Travel plans.

Check out the full report here.