Research
Technology & Media Outlook 2025
Activate identifies and evaluates the most important trends for tech and media in the coming year.
Women’s Sports: The Winning Play for Your Brand
Advertisers, brands, and sponsors can no longer overlook women’s professional and college sports when developing their marketing plans.…
2024 Engagement with Parks Report
The National Recreation and Park Association examines how people engage with their local park, as well as the importance of parks to in community creation.
Theme Index and Museum Index: Global Attractions Attendance Report
The Themed Entertainment Association (TEA) ranks the world’s top theme/amusement parks, museums, and water parks by attendance and highlights industry trends.
Affluent Outlook
Ipsos explores all aspects of the affluent market, including media habits, shopping behaviors, return to work, and even pickleball playing!
Global Entertainment and Media Outlook 2024-2028
PwC provides trends, ad spending, and forecasts for major media in this global report.
Empowering Brands with Innovative Attention Metrics in Mobile Gaming
By Jordan Shlachter, Head of Measurement & Insights, Activision Blizzard Media As an entertainment medium that excels in…
American Time Use Survey
The U.S. Bureau of Labor Statistics studies the average amount of time Americans spend involved in a variety of activities—from working to child care to watching TV—per day.
North American Camping Report
Kampgrounds of America detail the camping habits, preferences, and trends of North American campers in its annual report.
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