GenAI Maturity Model

How would you describe your leadership's current stance on GenAI?

It's not on our radar.

We're curious, but haven't committed.

We talk about it publicly, but internally it’s scattered.

It’s part of our roadmap and team planning.

It’s reshaping how we define ourselves as an agency.

How would you characterize your agency’s culture around AI experimentation?

Mostly skeptical or wary.

A few people are trying things on their own.

People are excited, but unsure of what’s allowed.

Experimentation is encouraged and supported.

We actively reward or spotlight AI-driven innovation.