The Drum: 4A’s Kaplowitz on marketing communications in the coronavirus age

The Drum’s associate editor Sonoo Singh interviewed 4A’s President & CEO, Marla Kaplowitz, on Monday for the Digital Transformation Festival. In the session “Why marketing communications matters in the age of COVID-19,” Kaplowitz discusses how “business as unusual” can lead to creativity and innovation.

To watch the session, visit The Drum.