Topic
- Artificial Intelligence
- Media Planning and Buying
OpenAI just released a new “Data Analyst” app that runs inside ChatGPT. Among other things, you can use ChatGPT to analyze your media plan performance.
This new AI tool has the potential to:
- Save many hours by automating reporting.
- Uncover new insights you might have otherwise overlooked.
- Impress your clients.
This article from Bionic shows you how to use this new tool.

Related Posts
01/27/2026
4As Unveils Innovation Team as Part of ‘Next Chapter’ Initiative
Login Required
Member Only
01/23/2026
Keeping Pace to Look Ahead: How Leaders Process Technology-Driven Change
Login Required
Member Only