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Client-centred Thinking Fundamentals The next cohort starts on September 23rd. Click here to register. A hands-on workshop where you put yourself in your client’s shoes so you can find your best role in their world and collaborate for mutual growth: Take a fresh look at your key stakeholders using an Empathy Map, to understand the…
The Five Deadly Sins of Presenting Creative Work
The Five Deadly Sins of Presenting Creative Work The Presenter is the Tie-Breaker. A Presentation Skills webinar like no other. The true value of a presenter is breaking the tie. Creative work that could go either way. A new business pitch against an equally talented agency. When all things are equal, great presenters know…
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Mastercard and McCann NY: ANA/4As Client-Agency Relationship Forum
Building off the work from the 4As/ANA Agency Search Simplification Report, the ANA and 4As are holding a series of conversations between client and agency partners to understand where there is room for improvement in the search process and overall agency-client relationships. In this first webinar in the Client-Agency Relationship Forum series, representatives from the ANA…
