Topic
- Artificial Intelligence
- Business Development
- Technology
A number of Committee members participated in a poll on agency use of generative AI that we conducted for Joanne Davis, of Joanne Davis Consulting, to use in a presentation on AI she was planning to give at an ANA Agency Relations Committee meeting. In return for our participation, Joanne will be sharing with us a summary of their presentation, including the findings from the May poll of 4As members. “What Marketers Need to Know About AI for Agency Scopes – The Good, Bad, and Ugly” is sure to be informative and thought-provoking.
Download: What Marketers Need to Know About AI for Agency Scopes – Joanne Davis – 7.18.23
This video was recorded on July 18, 2023
Related Courses

Generative AI and the Shifting Legal Terrain
Agencies and their clients are using Generative AI for more and more tasks. Since the 4As last webinar in May 2024 reviewing some of the legal and ethical issues associated with these activities, the environment in the U.S. has continued to evolve.

New Business Basics
RFI…RFP…WTF?! If you’re struggling to make sense the steps involved in developing agency new business, this course is for you. As you move up in the agency world, getting involved in new business is the ticket to both your career advancement and the agency’s growth. Get ready to join a pitch team with confidence as…

How AI is Facilitating the Ability to Create the Hybrid Workforce of the Future
Join us as we explore how AI is revolutionizing the workforce, paving the way for the hybrid future. Discover how AI liberates human potential by automating mundane tasks, allowing professionals to focus on high-impact, strategic work. We’ll delve into the evolving landscape of roles, particularly in advertising and agency settings, and discuss how individuals can…